PR Senior Account Director page is loadedPR Senior Account DirectorApply locations South Melbourne | time type Full time | posted on Posted Yesterday | time left to apply End Date: June 6, 2025 (27 days left to apply) | job requisition id R1090043The purpose of this role is to build strong relationships with clients and to support senior leadership to drive and deliver on a client’s public relations strategy.Job Description:Senior Account Director – Consumer Public RelationsLocation: Melbourne, AustraliaAbout Us:We are thrilled to invite applications for the role of Senior Account Director (SAD) with our Consumer Public Relations team at Dentsu Creative.Dentsu Creative Public Relations is part of a global community of PR, marketing, social media, creative, and design experts across more than 30 markets worldwide. Our national consumer PR team operates in Melbourne, Sydney, and Brisbane, serving clients in tourism, insurance, gaming, financial services, entertainment, and retail. We are a close-knit team with diverse skills and experience, passionate about our work, investing in our people’s skills and career development. Join us to deliver high-profile public relations and influencer campaigns within our Consumer PR pillar.The Role:As the Senior Account Director in the Consumer PR team, you will lead and manage key client accounts, ensuring the seamless execution of impactful PR campaigns that enhance brand reputation and meet client objectives. You will act as the primary client contact, oversee strategic planning, campaign execution, and team management, fostering trusted, long-term relationships. Your responsibilities include defining campaign goals, refining strategic messaging, and collaborating with media, creative, and strategy teams to achieve success and measurable results.Leveraging your extensive PR expertise, you will guide the team through complex client needs, secure high-quality media engagement, and deliver influencer strategies that boost client visibility and brand equity. This role involves working on campaigns across gaming, retail, and technology sectors, some of the agency’s most exciting projects.You will also contribute to agency growth through active participation in new business development, crafting PR solutions to attract and retain high-profile clients. With a strategic, hands-on approach, you will help maintain dentsu’s reputation as a leader in public relations, communications, and stakeholder engagement, driving excellence in outcomes and client satisfaction.This role includes line management responsibilities and involvement in the PR Senior Leadership Team (SLT).Other responsibilities include:Developing and fostering strong client relationships, supporting senior leadership in PR strategy delivery.Creating fully integrated client solutions by understanding needs and resolving issues proactively.Overseeing the development of plans, proposals, reports, creative briefs, and communication deliverables.Collaborating with the wider creative agency to deliver high-impact, innovative PR campaigns.Managing campaign budgets and resources effectively to exceed objectives, drive revenue, and maximize profitability.Championing agency values and contributing to business decisions and overall success.Managing and mentoring the team, nurturing talent, and ensuring deadlines and goals are met.A bit about you:Extensive experience in an integrated agency environment, including influencer and earned media management.Expertise in crafting compelling brand narratives with excellent taste and attention-grabbing ideas.A strategic thinker who delivers innovative recommendations to clients.Ability to anticipate client needs, actively listen, and ask insightful questions.Strong understanding of newsworthiness, social media, and digital landscapes.Leadership skills with experience managing teams, negotiation, and delegation.Financial acumen in managing PR budgets and delivering accurate reports, with a focus on commercial awareness to maximize revenue.Willingness to roll up your sleeves and handle tasks of all sizes.Preferred experience in gaming and/or technology sectors.What’s in it for you:Flexible working options with our ‘Be the Best You’ policy.5 weeks annual leave after 2 years, plus mental health days.Career development opportunities, including access to dentsu University.Discounts on health insurance, gym memberships, car purchases, and travel.Working with us:Joining dentsu Creative means being part of a creative network delivering innovative ideas. You will collaborate with inspiring colleagues worldwide and thrive in an inclusive culture that fosters growth, learning, and impactful work.Next Steps:If this role excites you, apply now!#LI-JW2#DCPRAUSLocation: South MelbourneBrand: Dentsu CreativeTime Type: Full timeContract Type: Permanent
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