About Us
Pre-Uni New College is a well-established tuition centre committed to academic excellence for students from primary to high school. We have built a strong reputation within the community by helping students achieve outstanding academic results.
Our families come from diverse cultural backgrounds, with many connected to Asian communities that highly value structured education and long-term academic success. We are seeking a marketing professional who can effectively engage with these communities and elevate our brand presence.
Position Overview
We are seeking an experienced, proactive, and culturally aware Marketing Specialist to lead and execute strategic marketing initiatives that drive student enrolments and strengthen community engagement.
This role is ideal for a results-driven marketer who understands education-focused marketing and is confident managing digital platforms that influence modern parents.
Key Responsibilities
* Develop and implement strategic marketing campaigns to attract new students and retain existing families
* Manage social media platforms (Facebook, Instagram, WeChat, Little Red Book, KakaoTalk, etc.)
* Create high-quality digital and offline content including advertisements, newsletters, flyers, and promotional materials
* Plan and promote seminars, workshops, and information sessions
* Build strong relationships with local community groups, schools, and parent networks
* Track campaign performance and optimise marketing strategies based on data
* Ensure consistent brand messaging across all channels
Skills & Experience
Essential Requirements:
* Bachelor's degree (or higher) in Marketing, Communications, Business, or a related field
* Minimum 2 years' professional marketing experience in digital marketing, social media, or campaign management
* Demonstrated success in executing marketing campaigns that deliver measurable results
* Excellent written and verbal communication skills
* Strong organisational skills with the ability to manage multiple projects
* Creative mindset with strong attention to detail
* Full working rights in Australia
Highly Regarded (Bonus):
* Ability to speak and write Chinese (Mandarin or Cantonese)
* Experience marketing to multicultural or Asian communities
* Background in education, tutoring, or family-focused services
* Graphic design, video editing, or content production skills
Job Type: Full-time
Pay: $74,131.79 – $85,000.00 per year
Work Location: In person