Job Title:
Property Growth Specialist
Job Description:
We are seeking a proactive and results-driven Property Growth Specialist to lead the growth of our property management portfolio.
As a key member of our team, you will be responsible for securing new landlord clients, converting leads into signed management agreements, and establishing long-term relationships within the property industry.
You will drive new business through strategic prospecting, networking, canvassing, advertising, and delivering compelling presentations.
With a strong focus on lead generation and pipeline management, you will position our agency as the preferred choice for property management services.
Key Responsibilities:
* Actively seek new property management clients through calls, emails, door knocking, networking, referrals, and social media engagement.
* Build relationships with prospective landlords, deliver rental appraisals and presentations, and secure new management agreements.
* Develop, nurture, and track a strong lead pipeline using follow-ups, targeted campaigns, and CRM/database systems.
* Partner with Sales Agents to convert investor buyers and attend open homes and auctions to identify potential landlord clients.
* Ensure a seamless onboarding experience, including signed agreements, compliance checks, financial setup, and property readiness.
* Conduct initial inspections, recommend improvements, and coordinate advertising (photos, videos, copywriting) to attract tenants.
* Manage listings, conduct viewings, handle enquiries and applications, and support tenancy sign-ups to ensure fast and effective leasing.
* Educate new landlords on processes, maintain regular communication, and deliver ongoing value to strengthen client relationships.
* Track lead sources, conversion rates, and rent roll growth, providing regular reports and insights to the Branch Manager and team.
Requirements:
To succeed in this role, you must have:
* Proven experience in business development, real estate sales, or property management.
* Certificate III in Business Administration or a related field is desirable but not required.
* Demonstrated success in lead conversion, prospecting and nurturing long-term relationships.
* Strong negotiation, communication and interpersonal skills.
* Understanding of residential tenancy legislation and compliance requirements (preferred).
* Understanding of local real estate market trends (preferred).
* Solid computer and administration skills.
* Current Property Management and/or Real Estate Licence, Certificate of Registration.
* Driver's licence (essential).
About Us:
At Elders, we are committed to creating a safe environment where everyone can thrive. We strive to do this by recognising talent, promoting inclusion and celebrating diversity.
No matter how you identify, we encourage talented people from all backgrounds, abilities and identities to apply for roles at Elders.
We will accept applications from all people with the right to live and work in Australia.