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Website marketing specialist

Sydney
Megaport
Posted: 12 March
Offer description

At Megaport, we don't just build digital infrastructure; we reimagine what that infrastructure can do. We're a caffeine-fuelled, meme-slinging squad on a mission to make networking and compute infrastructure simple, agile, and endlessly scalable.

We're looking for a Website Marketing Specialist who treats the website like a product. You will be responsible for enhancing, maintaining, and optimising our marketing website to support business objectives, improve user experience, and drive measurable growth.

This role blends web development, technical SEO, AEO/GEO, analytics tracking, and CRO. You won't just recommend improvements, you'll implement them and be accountable for their impact.

Reporting to the Senior Director, Marketing Operationsand alongside our Front End Web Developer, you'll collaborate with design, product, content, and regional marketing teams to bring bold ideas to life and ensure our website is fast, scalable, discoverable, and conversion-focused.

What You'll Be Doing (a.k.a. your Quest Log)

* Develop, enhance, and maintain static websites and landing pages using Hugo and Jamstack tooling.
* Own website performance, responsiveness, accessibility, and overall user experience.
* Implement and maintain technical SEO best practices (crawlability, indexing, redirects, canonicalisation, structured data, metadata, and internal linking).
* Optimise content and technical structure for AEO and GEO to improve visibility across traditional search engines and AI-powered platforms.
* Proactively monitor GA4, Google Search Console, SEMrush, and other tools to identify issues and ship improvements.
* Implement CRO initiatives, including A/B testing (e.g. VWO) and conversion optimisation experiments.
* Configure and manage tracking infrastructure using Google Tag Manager, GA4, Segment, and related tools.
* Ensure client-side and server-side tracking is implemented correctly and aligned to privacy compliance requirements (GDPR, CCPA, AU Privacy Act, etc.).
* Maintain platform configurations and collaborate with hosting providers to ensure uptime, performance, and security.
* Maintain a clear, prioritised website backlog in Jira and close the loop on delivery.
* Produce clear documentation: SEO audits, optimisation plans, and performance updates with measurable impact.

What We Are Looking For (a.k.a. your Power Ups)

* 4+ years of experience in front-end web development, ideally in a marketing or digital performance environment.
* Experience working with Hugo or similar static site generators (SSG).
* Experience working with CMS platforms such as CloudCannon or similar headless CMS environments.
* Strong technical SEO capability and performance optimisation experience.
* Understanding of modern search paradigms including SEO, AEO, and GEO.
* Experience implementing and managing tracking with GTM, GA4, Segment, and related technologies.
* Experience with A/B testing and CRO tools (e.g. VWO).
* Familiarity with GitHub workflows and modern deployment pipelines.
* Experience managing hosting environments and deployment platforms (e.g. Netlify, Cloudflare, or similar).
* Familiarity with semantic HTML and website structure best practices.
* Strong prioritisation skills and the ability to independently own delivery.
* Excellent communication skills and ability to collaborate cross-functionally.

Nice To Have

* Familiarity with React or modern JS frameworks.
* Experience working with Jamstack architectures.
* Experience supporting multi-site or global marketing websites.

What We Offer

* Flexible working environments
* Birthday Leave, 12 weeks parental leave (after 12 months continuous service), and 5 days of study leave.
* Creative, fun, and contemporary work environments
* Motivated team of industry experts and plenty of learning opportunities
* Celebrated success with internal awards programs
* Health and wellness program

If you have any questions, please reach out to Megaport's Talent Acquisition Team at Careers@megaport.com

NOTE: All Megaport business correspondence is conducted via our business email accounts (@megaport.com). If you have any concerns, please reach out to Megaport's careers team careers@megaport.com directly and we will verify the legitimacy of any communication. Megaport will not ask you to create an account via Microsoft teams, and does not associate with any email accounts under "@megaportau.com".

All applications will be treated in confidence.

Please see Part 2 of our Privacy Policy to see what information Megaport collects from job applicants, why, and how we store and use it. Note that you're entitled to know what personal data of yours Megaport holds, to request updates, rectification, and in some circumstances restriction or deletion thereof if you object (you being entitled to withdraw your consent to our holding your information at any time). Please see Part 5 of our Privacy Policy for more details on this and how to contact Megaport's data protection officer if you have any further privacy-related questions. Candidates who meet the selection criteria will be invited to attend an interview. Strictly no Recruitment Agencies.

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