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At Selfwealth by Syfe, we’re transforming how everyday Australians approach stock market investing. By providing one of the country’s most intuitive mobile and web platforms, we’ve driven down investment costs while empowering individuals to take control of their financial future.
As part of Syfe, the largest investment platform in APAC with over US$10 billion in assets under administration, we are united by a mission to make wealth-building simpler, smarter, and more accessible. Backed by US$132 million in funding, Syfe is a trusted partner for over 250,000 in Singapore and 130,000 in Australia. Together, we aim to shape the future of wealth for millions during Australia’s largest generational wealth transfer in history by delivering innovative tools and experiences for anyone ready to build real, long-term wealth.
If you’re passionate about empowering individuals and shaping the future of investing, join us in making a lasting impact!
The right profile
To succeed here, you’ll be both thoughtful and practical — equally strong in craft and in execution. You’ll care about speed to value, UX consistency, and the impact of design decisions across mobile and desktop. This is a role for someone who thrives in fast-paced, scale-up environments, who’s motivated by ownership and momentum, and who wants to transform the investing experience for everyday Australians.
If you love balancing outcomes with iteration and want your work to improve real investor journeys, we’d love to hear from you.
Key responsibilities
* Lead end-to-end UX/UI design across Selfwealth’s web and mobile apps.
* Collaborate closely with product, engineering, and Customers to uplift platform usability.
* Use behavioural data and human-centered design methods to guide design decisions.
* Prototype and test ideas quickly with real customers— from low to high fidelity — and translate them into dev-ready designs.
* Strengthen and evolve our cross-platform design system to improve reusability and delivery speed.
* Help elevate design maturity by mentoring others and lifting design standards across teams.
Qualifications
* 5+ years of UX/UI design experience in fintech, SaaS, start-up or scale-up tech environments.
* Strong experience designing across mobile and desktop, including using shared design systems.
* Proficient in Figma and familiar with design operations from concept to handoff.
* Hands-on with behavioural analytics and user research tools.
* Collaborative mindset with excellent communication and storytelling skills.
* Able to balance customer needs, business goals, and technical feasibility.
* Curious, pragmatic, and motivated by creating meaningful customer outcomes.
* A passion for investing, or the willingness to quickly learn the space.
Please include examples that:
* Show your process and thinking, including how customer testing, behavioural data, and insights informed the design.
* Highlight how you collaborated, adapted, and delivered value.
* Include outcomes (positive or not) and what you learned.
We value diverse thinking and welcome applicants who bring fresh perspective. If this sounds like you, even if you’re unsure you tick every box, we encourage you to apply.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Design
* Industries
IT Services and IT Consulting
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