* Flexible / hybrid working environment
* Signature career development program
* Lead the charge, bring the spice. Join Australia's fastest growing Quick Service Restaurant brand!
Be your best self, make a difference, and have fun. That’s our people promise. We feed our people’s potential to banish the bland and be Original, all while creating finger lickin’ good experiences for Australians! At KFC, everyone has a seat at our table.
As our new Marketing Manager for KFC South Pacific, reporting to our Group Marketing Manager, you will be driving KFC retail marketing strategy, planning, and execution to drive growth, revenue, and profit across key Category Usage Occasions and menu architecture in priority channels.
ABOUT YOU – OUR NEXT ORIGINAL
o Strong overall marketing experience, specifically with brand & retail marketing strategy knowledge.
o Holds tertiary level qualification - marketing or business major preferred.
o Proven leadership in major business projects with cross-functional coordination.
o Big-brand retail experience, with FMCG/food/multi-outlet highly regarded.
o Broad modern marketing management expertise across sales forecasting, communications, activations, promotions, product development, pricing, market research, UX and media.
o Strong digital literacy, analytical, and problem-solving skills.
o Experienced in fast-paced, complex environments with high stakeholder engagement.
o Excellent written and verbal communication skills.
o You’re ready to help us on our mission to bring FLG experiences to more people, more often.
A DAY IN THE LIFE OF YOUR NEW ROLE
o Drive marketing for retail tech innovation projects, including pricing/menu systems and digitised menu boards (DDMB), driving automation and cross-functional collaboration.
o Develop and recommend Category Usage Occasions (CUOs) & Retail Marketing strategies, budgets and plans designed to drive growth, revenue, and profit for product & value segment portfolios.
o Develop and implement channel-specific marketing plans, track performance, and drive test-and-learn initiatives and corrective actions.
o Drive menu architecture and merchandising strategy to optimise sales, profitability, and customer experience.
o Partner with cross-functional teams (Ops, IS, Product) to execute marketing programs and support field initiatives.
o Drive product development recommendations, packaging changes, and promotions aligned with key CUO initiatives.
o Oversee annual marketing spend and monitor agency performance.
o Contribute to strategic planning, compliance, and continuous improvement of marketing practices.
FINGER LICKIN’ GOOD BENEFITS
o A culture where you can be your original self.
o Salary continuance cover for all permanent employees.
o Monthly mobile phone and home internet contributions.
o Flexible work initiatives, including half day Fridays.
o Additional days of leave each year to focus on your Wellbeing.
o Signature career development and leadership programs.
o Corporate KFC Culture Club initiatives.
o Employee discounts at KFC restaurants.
o Free onsite secure parking at Frenchs Forest.
WHO WE ARE
Take one man with a big idea, add 11 herbs and spices, grit, ambition and buckets of heart – you’ve got KFC. Since 1952, we’ve been bringing finger lickin’ good chicken to the world. But without our people, The Originals, none of it would be possible. Everyone at KFC is different. Unique. It’s what makes us special. We’ll always be original, and we welcome you to join us. Lead the charge, bring the spice and taste more out of life!
JOIN KFC: CHOOSE A FINGER LICKIN’ GOOD LIFE
There’s all kinds of FLG potential here! Explore new paths and choose where your career takes you. Whatever your journey looks like, we’ll help you get there, because we take your goals seriously. Apply now via the included link.
Here at KFC, we see ourselves as an equal opportunity employer. This means it’s a level playing field for all. Our work environment is fully inclusive and we strive for a workplace where diversity of thought and perspective is welcomed, sought out and developed. No matter who you are or where you’re from, people from all walks of life are encouraged to apply to join the KFC family. This means no matter your gender identity, ethnicity, cultural background, sexual orientation, disability, life stage or other legally protected status – you’ve always got a seat at our table.