 
        
        Are you the right fit? 
- Experience: 4+ years in email/EDM marketing—agency or rapid-paced in-house environment 
- Platforms: Hands-on with Klaviyo, Mailchimp, Mailtrap, MailModo, HubSpot, or equivalent 
- Technical Skills: HTML/CSS knowledge for email template tweaks; familiarity with UTM tracking & Google Analytics, and basic SEO tools 
- Creative Skills: Canva, basic Photoshop knowledge. 
- Analytical & Copywriting: Strong data-analysis chops and persuasive writing flair, with meticulous attention to detail 
- Communication: Excellent verbal/written skills; able to translate insights into clear client-facing reports 
Nice-to-Have 
- Prior experience in handling email campaigns in Australia, Canada, USA, Singapore 
- Prior exposure to paid-ad platforms (Google Ads, Meta Ads) 
- Basic knowledge of CRM systems and broader marketing-automation integrations 
Your role and responsibilities 
- Develop and implement end-to-end email marketing strategies—segmentation, journey mapping, template design, automation and A/B testing 
- Build, launch and optimise automated email workflows (welcome series, nurture sequences, re-engagement, promotions) using platforms such as Klaviyo, Mailchimp, Mailtrap, MailModo or HubSpot. 
- Craft persuasive copy and dynamic content that drives opens, clicks and conversions 
- Monitor deliverability and engagement metrics; analyse performance data and iterate to meet revenue and engagement targets 
- Collaborate with design and content teams to maintain brand consistency and email-best-practice layouts 
Basic SEO Support (10%) 
- Conduct keyword research to inform email subject lines, preheaders, and landing-page copy 
- Apply on-page SEO fundamentals (meta tags, headers, internal links) to email-driven landing pages 
- Monitor simple SEO metrics (rankings, page speed) and recommend quick-win optimisations 
Paid Ads Alignment (10%) 
- Understand core principles of Google Ads and Meta Ads to sync email campaigns with paid efforts 
- Review ad creatives and targeting logic, offering insights to lift overall campaign synergy (training provided) 
Attach your CV here: Accepted file formats are (DOC, DOCX, PDF, PPT, PPTX) 
- A friendly, flexible working environment with WFH option 
- Exposure to working with international clients (Australia) 
- Growing firm, plenty of opportunities for career progression 
#J-18808-Ljbffr
📌 Digital Marketing Executive/ Manager (Email Focus)
🏢 Redblocks
📍 Melbourne