Marketing Specialist Job Description
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We are seeking a talented Marketing Specialist to join our team. As a key member of the marketing department, you will be responsible for developing and executing engaging content across digital platforms.
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Key Responsibilities:
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* Develop, shoot, and edit high-quality videos, photos, and reels for digital and social media platforms.
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* Highlight product features, customer stories, and on-water experiences through compelling storytelling and visual content.
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* Travel for site visits, industry events, and content shoots to capture real-time, engaging content.
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* Ensure all content aligns with brand tone and visual identity.
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* Manage Instagram and Facebook accounts, including content planning, publishing, and community engagement.
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* Collaborate with internal teams, agencies, and suppliers to manage timelines and deliverables.
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* Coordinate co-branded content and approvals with OEM partners.
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* Partner with OEM boat builder customers to develop content supporting their brand and product launches.
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Requirements:
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* Tertiary qualification in Marketing, Digital Media, Communications, or related field.
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* 3–5 years' experience in digital content and marketing coordination.
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* Strong skills in video/photo creation and editing for social media.
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* Deep understanding of Instagram, Facebook, and TikTok trends.
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* Experience managing content calendars and publishing schedules.
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* Excellent writing and visual storytelling abilities.
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* Proficiency with Canva, Adobe Creative Suite, or CapCut.
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* Strong organizational and project management skills.
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* Self-motivated and collaborative mindset.
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Benefits:
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* Opportunity to work with a dynamic and fast-paced team.
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* Chance to develop and execute innovative marketing campaigns.
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* Professional development opportunities.
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About Us:
We are a leading manufacturer of marine products, dedicated to delivering exceptional quality and service to our customers.
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