At Krispy Kreme, we don't just make doughnuts – we create moments of joy. Since opening our first store in 2003, we have been spreading smiles across Australia and New Zealand with our handcrafted, melt-in-your-mouth treats.
Where Category Meets Magic
As an Assistant Category Manager, you will work closely with the Category Development Manager and partner with Category, Commercial and Marketing leaders to turn customer cravings, market insights and data into winning category plans. You'll get hands‐on with spotting trends and help bring sweet strategic ideas to life across retail and digital channels throughout Australia and New Zealand.
This is your chance to lead with purpose, make an impact and add your own Wonderfully Original flavour to how categories come to life.
You'll be responsible for driving impact through:
* Analysing multi‐channel performance to identify growth opportunities and risks.
* Supporting and leading key category initiatives including pricing optimisation, range reviews and promotional effectiveness.
* Managing scan sales databases, ensuring accurate, clean and reliable data.
* Keeping track of key competitors and broader market trends impacting the category.
* Conducting field and market research and translate findings into clear insights.
* Providing day‐to‐day support through analysis, reporting, presentations and agency coordination.
What Makes Krispy Kreme a Sweet Place to Work:
* We offer a hybrid work model that supports balance, focus and collaboration.
* Provide extensive training and development that empowers you to level up your skills.
* A culture built on recognition, appreciation and celebrating shared wins.
* Exciting career growth pathways in a business that's always moving forward.
* Sweet staff discounts and access to additional benefits through our KKMixer.
* Partner with a high performing Commercial team that's genuinely one of a kind.
We're looking for someone who will help us grow and thrive with:
* 3+ yrs in experience in category, sales, insights or related roles.
* Experience in FMCG, QSR, bakery highly desired.
* Confident communicator with the ability to engage and influence stakeholders.
* Strong analytical background with experience analysing complex data.
* Passion for achieving great outcomes as a team.
Why Join Us?
At Krispy Kreme, you're not just taking a job - you're joining a movement of joy-makers, community-shapers, and wonderfully original people. Come for the doughnuts, stay for the culture. Apply today!
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