Marketing Manager – Campaigns & Content
Dreamworld, WhiteWater World and SkyPoint are looking for an experienced Marketing Manager to lead the delivery of data‐ and audience‐led marketing campaigns across our iconic brands. This hands‐on, execution‐focused leadership role will translate approved marketing strategy into exceptional campaign delivery — ensuring the right creative reaches the right audience in the right market at the right time.
You will work closely with Performance Marketing, Creative and Digital teams to orchestrate integrated campaigns across owned, earned and paid channels, focusing on delivery discipline, creative readiness and commercial impact.
What you'll be doing
* Leading end‐to‐end delivery of marketing campaigns from planning through to launch and post‐campaign review.
* Translating approved strategy into clear delivery plans, timelines and briefs across channels, partners and activations.
* Owning execution across owned channels, including website, CRM (email/SMS), organic social and in‐park marketing assets.
* Ensuring creative assets are delivered on‐brand, on time and to quality standards across all channels and environments.
* Coordinating closely with Performance Marketing to ensure seamless integration with paid activity.
* Identifying and maximising opportunities for earned exposure, working in partnership with PR and activation support.
* Managing delivery risk, dependencies and resourcing across internal teams, agencies and contractors.
* Using performance insights to continuously improve execution quality.
What we're looking for
* 7–10 years' experience in marketing, with a strong focus on campaign delivery and execution.
* Proven experience delivering multi‐channel campaigns in a fast‐paced, consumer‐facing environment.
* Strong understanding of owned channels, including digital platforms and in‐venue marketing assets.
* Confidence working closely with performance marketing teams to support paid execution.
* Excellent briefing, organisation and stakeholder management skills.
* Strong commercial and written communication capability.
* A practical, delivery‐first mindset with high attention to detail.
Desirable (but not essential)
* Experience in tourism, entertainment or attractions.
* Exposure to PR, activations or earned‐media‐led campaigns.
* Experience working with in‐house creative teams and external agencies.
Why you'll love this role
You will work on large‐scale, highly visible campaigns for some of Australia's most recognisable entertainment brands — with the opportunity to see your work come to life both digitally and in‐park. You will be part of a collaborative, fast‐paced marketing team where delivery excellence matters and strong execution is genuinely valued. Plus, you will enjoy free entry to Dreamworld, WhiteWater World and SkyPoint, discounts on food, retail and experiences, and access to Perkbox for additional savings from major Australian retailers.
How to apply
If you are a confident, delivery‐focused marketing leader who thrives on turning strategy into action, we would love to hear from you.
Please submit
* Your CV.
* A short cover note outlining your campaign delivery experience.
Diversity and Inclusion
At Dreamworld, WhiteWater World and SkyPoint, we're committed to an inclusive and accessible environment where everyone, guests and Team Members alike, feel valued and respected. We celebrate the cultural and personal differences of our team, representative of the diverse community in which we operate. By drawing on the unique talents and contributions of each individual, we create unforgettable memories for our guests.
Our selection process may include a one‐way video interview, face‐to‐face or group interview, health assessment, reference checks, criminal history check, and verification of your working rights. We are committed to an inclusive and accessible recruitment experience; you will be provided opportunity to advise of any accessibility needs or required accommodations as you progress through the recruitment process.
If you are ready to make your mark, apply online now!
#J-18808-Ljbffr