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Market growth strategist

Melbourne
beBeeBusiness
Posted: 16 August
Offer description

About the Role

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As a seasoned business professional, you will join our team and drive our growth strategy with one of our successful brands.

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Responsibilities

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1. Develop and implement sales and marketing strategies to achieve business objectives through effective management of all applicable aspects towards portfolio strategy, ATL/BTL calendar, A&P investment, accounting, operational process, and distributor's & account's relationship.
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2. Lead business development initiatives with distributors & accounts based on the strategy for growth in assigned territories, including new distribution, promotional events, dollar and unit growth for volume.
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3. Collaborate with cross-functional teams to ensure business development plans are implemented while actively working with Business Analyst/coordinator for accurate data and measurement.
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4. Manage distributor efforts to ensure initiatives respond to brand guidelines and trade marketing strategy.
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5. Develop and present innovation plans with clear strategic direction of execution at the point of sale and targeted portfolio sales weight.
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6. Conduct coordinated trade visits to evaluate sales and marketing fundamentals (portfolio, price, distribution, exhibitions, promotions, and planograms integrity).
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7. Build strong relationships with key decision makers to advance business opportunities within the assigned region, distributors, and accounts.
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8. Oversee distributor's & account's inventory and get involved in analysis to ensure correct mix, healthy stock, and support with operational and supply process.
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9. Ensure efficient accounting processes to recognize A&P investments, Pricing Discrepancies, Return Allowances, Damage Products, and other actions as required.
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10. Monitor distributors' contract compliance as per company policies.
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11. Perform any other job-related duties as required or that may arise in the future such as effectiveness in key assigned projects.
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Qualifications

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1. Education: Bachelor's Degree in Marketing, Business Administration, or related disciplines.
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2. Years of Experience: At least three (3) to five (5) years of experience in sales management-related positions or distributors focused on trade marketing. Experience working in Australia/Canada markets and/or in the consumer goods or beauty Industry is preferred.
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3. Language: Business-level English and Mandarin.
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Required Skills

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1. Research and market data analysis.
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2. Knowledge of competitors, markets trends, and consumers.
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3. Financial knowledge (P&L, S21, Cost of Goods, sales forecasts).
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4. Integrity and Trust: Demonstrates the ability to speak the truth in an appropriate and constructive manner.
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5. Action Oriented: Enjoys working in a high-paced work environment.
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6. Customer Service: Makes effort in meeting expectation and satisfying the needs of both internal and external customers.
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7. Strong interpersonal skills.
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8. Excellent communication skills (Written and verbal).
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9. Technical Skills: Proficient in Microsoft Office programs including Excel, Analyzer, and business applications.
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Seniority Level: Mid-Senior level Employment Type: Full-time Job Function: Business Development, Sales, and Marketing Industries: Retail Apparel and Fashion

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