MST's dedication to quality & safety has allowed us to become a leader in our industry, we are committed to maintaining quality systems and practices that ensure our products and services empower our clients with bespoke solutions. Our vision is to become the number one choice in digital transformation for harsh industrial environments, we are innovative and agile, leveraging vast global resources.
Job Description
About the Role:
We're seeking a detail-oriented and creative Digital Marketer to help plan, execute, and optimize campaigns across multiple channels. This role supports content creation, social media management, data reporting, and website updates to drive engagement and brand visibility.
Key Responsibilities:
Campaign Execution
* Build and deploy email campaigns, landing pages, and digital ads.
* Manage campaign assets — lists, creative, tracking links, forms, and automation triggers.
* Test and optimize content performance (A/B, subject lines, CTA optimization).
Content & Social Media
* Write and schedule social posts, short blogs, and campaign content aligned with MST's messaging.
* Manage image libraries, templates, and collateral for global consistency.
* Assist with webinar coordination, event promotions, and post-event follow-up.
Data & Reporting
* Maintain and clean CRM/marketing databases.
* Track and report on basic campaign metrics (clicks, opens, conversions).
* Support dashboard maintenance and weekly reporting cycles.
Website & SEO
* Update web content, news stories, and case studies.
* Implement SEO best practices for improved visibility and ranking.
* Work with sales and product teams to ensure campaigns and content align with key initiatives.
* Support the Digital Marketing & Communications Specialist with campaign delivery.
KPIs:
* Campaign delivery accuracy and timeliness.
* Content publication frequency and quality.
* Contribution to lead generation metrics.
Desired Skills and Experience
* 2–4 years' experience in digital marketing or content creation (preferably B2B).
* Experience using HubSpot, Salesforce, or similar tools.
* Familiarity with Google Analytics, Ads, and SEO/SEM fundamentals.
* Excellent written communication and attention to detail.
* Creative and resourceful problem solver, capable of hands‑on delivery.
The benefits:
In return for your hard work and dedication, you will have:
* The support of a knowledgeable and enthusiastic team
* Access to our EAP service to support your wellbeing
* Great remuneration & staff incentives
* Ongoing training, development & recognition for your hard work
* Discounts and offers on health insurance, food delivery services, travel & groceries
* Wellbeing hub to support your mind, body & habits
* Fruit, snacks and coffee – we offer a contemporary, well‑stocked kitchen with fruit, snacks and a barista‑style coffee machine
* Free parking on site at our Brisbane office (First‑come, first‑served basis)
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