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Head of vibes, voice

Perth
Private Advertiser
Posted: 5 February
Offer description

We are a modern, dynamic and technology-focused real estate business seeking a creative and forward-thinking Database, Communications & Social Media Manager to join our growing team.

This role is ideal for someone who loves bringing brands to life, creating engaging content and building a clear personality and voice across social media, while also managing smart, consistent database communication.

You will play a key role in shaping how our business shows up online through social media, video content, email, SMS and after-sales communication - while supporting our sales and property management teams.


ABOUT THE GIG


Your focus will be on creating, managing and evolving our digital presence, including:

* Creating and managing all social media accounts for the business
* Developing a clear brand personality, tone and content strategy
* Creating, filming and editing short-form video content (Reels, Stories, video posts)
* Planning and scheduling social media content across platforms
* Creating, managing and maintaining database communications via email and SMS
* Implementing and evolving the after-sales communication program
* Cleaning, maintaining and growing the client database
* Supporting 20+ Sales Associates and Property Manager BDMs with campaigns, listings and promotions
* Continually introducing fresh ideas, trends and creative concepts
* General marketing support for new campaigns

You will work across two Ray White businesses, with the opportunity to support our brokerage business over time.


SKILLS & EXPERIENCE

* Strong creative mindset with a passion for content creation and storytelling
* Experience creating and managing social media accounts for a business
* Ability to film, edit and produce video content using tools such as Canva, Adobe or similar
* Solid understanding of digital marketing, social platforms and trends
* Strong computer skills and ability to learn new systems quickly
* Real estate experience or understanding of the sales journey (preferred but not essential)
* Experience with VaultRE, Designly, Canva, ActivePipe (preferred, not essential)
* Graphic design skills (advantageous, not essential)
* Ability to develop and implement new communication strategies and processes

WHO YOU ARE

* Highly creative with a constant flow of new ideas
* Strong written communication skills
* Excellent attention to detail
* Ability to manage multiple projects and deadlines
* Comfortable working autonomously and collaboratively
* Confident, positive and proactive attitude
* Strong customer service mindset and ability to build rapport
* Willingness to stay across trends, tools and platform updates


THE PERKS

* Work with Australasia's leading real estate brand
* Modern, newly designed office environment
* Be part of a dynamic, progressive and supportive team
* Full-time or part-time opportunity for the right person
* Genuine team culture — from Reception to Principal, everyone works together
* Opportunity to shape and grow the public personality and presence of the business

If you're creative, digitally savvy and excited by the idea of building a real estate brand with personality, we'd love to hear from you. Hit the apply button or contact Jannine Blum on or

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