The Producer is responsible for prospecting, soliciting, and selling new commercial accounts. Continuing to counsel and market to existing clients professionally is another essential function of the position. Specific sales goals and service responsibilities are determined during the yearly planning process for this position. Meets service and sales standards of volume with timeliness and quality.
Essential Functions :
* Identifies and develops insurance prospects and appropriate markets.
* Responds to referrals quickly and effectively.
* Prequalifies insurance prospects for insurability and quality of risk.
* Creates and maintains clients or prospect lists.
* Designs insurance plans and recommends coverages to clients.
* Surveys loss exposures, needs, and possible uninsurable or difficult to insure exposures for clients.
* Makes sales presentations to prospective and existing clients on new and renewal business.
* Assists AE with applications and related documentation.
* Develops, follows, and completes sales objectives.
* Educates clients concerning agency payment expectations and cancellation procedures.
* Acknowledges non-standard coverage limitations and binding restrictions to document files and lower E&O exposures.
* Asks for referrals from insureds to help generate new business.
Retention and Continuous Marketing :
* Explains coverages and exclusions and documents explanations on automated files for future reference.
* Develops a profitable book of business for both the agency and carriers.
* Works with clients to ensure limit and coverage adequacy.
* Provides needed information and clarification about clients to service staff, and documents system by transaction date.
* Reviews existing policy coverages at least annually to upgrade accounts and remarket if necessary.
* Assists service staff in collecting client information for schedules of insurance, summaries, and renewal proposals.
* Reviews appropriate policy change requests and other account activities.
* Recommends and helps insureds carry out loss control programs, independently and with company loss control staff.
* Contacts insureds to assist in collecting past due premiums or audit amounts.
* Retains assigned percentages of accounts at each renewal.
* Continues to develop relationships with insureds.
* Accepts and handles any duties or prospects as assigned by agency management.
Personal and Organizational Development :
* Participates in sales meetings.
* Completes required compliance exams.
* Completes required continuing education classes for resident insurance license.
* Develops network relationships by joining The Chamber of Commerce, attending bank meetings, and actively involving in community and non-profit organizations.
Knowledge, Skills, and Abilities :
* College education or equivalent insurance experience.
* Ability to communicate verbally and in writing with others, explain complex issues, interpret information, and respond appropriately.
* Ability to understand written and oral communication and interpret abstract information.
* Must maintain an active insurance license.
* Full knowledge of insurance products, usages, rating procedures, coverages, and industry operations.
* Ability to generate new business sales, retain existing business, and close sales effectively.
* Ability to carry out complex tasks with concrete and abstract variables.
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