Overview
Direct Response Marketing Specialist (Email & Lead Nurturing Focus)
This role is for a performance-focused marketer responsible for direct response email campaigns and lead nurturing. The client is a boutique builder specialising in home building and property development. After training and achieving initial goals, you will have the freedom to manage your own time and may collaborate with VA marketers to deliver campaigns that drive measurable results.
Responsibilities
* Develop, implement, and optimize direct response email campaigns and lead-nurturing programs.
* Design and manage marketing funnels that guide a curious visitor from awareness to conversion.
* Collaborate with virtual assistant marketers to deliver campaigns and scale performance.
* Monitor, analyze, and report on campaign performance; adjust strategies to improve outcomes.
* Handpick and work with a marketing team to execute campaigns that make a real difference.
Requirements
Who Are You?
* You're the kind of person who gets excited about diving deep into the psychology behind successful marketing funnels.
* You've spent hours refining your ability to craft messaging that moves people to take action and delivers real results.
* You understand the power of a well-crafted funnel, guiding a curious visitor into becoming a loyal customer.
* You know how to speak directly to your audience's desires and pain points, at every stage of their buying journey.
* Your ability to match the right message with the right buyer, at the right time, is what sets you apart.
* You've built 'one-to-many' sales systems, and you've seen first-hand how automation can scale a business.
Benefits
* $90,000 base salary, with performance-based bonuses after probation.
* Salary review after probation – rewarding your growth in the role.
* Flexible working hours after proving your performance, so it's about what you deliver, not the hours you work.
* Opportunities to travel overseas for masterminds with industry leaders in marketing and AI automation.
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