Are you a natural storyteller who knows how to make a 15-second video feel like an experience?
Do you live and breathe social trends and know exactly how to "stop the scroll"?
Are you looking for a role where you can trade your desk chair for "event boots" and capture the magic in real-time?
Are you excited to take ideas off the screen and paper into real-world events with planning, delivering and creating moments that bring our brand to life?
If you answered 'Yes' to the above, we want to hear from you.
Role Overview
Page Institute is seeking a creative and energetic Digital Marketing & Events Coordinator to drive our brand presence and support student recruitment. You are a natural storyteller who can own the "voice" of our institute, making vocational education feel exciting, accessible, and aspirational for international students and our global agent network. This role plays a key part in supporting enrolment outcomes through well-executed events, strong digital engagement and close collaboration with the student recruitment team.
Key Responsibilities
* Own the social channels: Manage the content production, scheduling, monitoring, and reporting for TikTok, Instagram, Facebook, and LinkedIn.
* Content creation (The "Magic"): Shoot and edit high-quality, short-form video content on the go—including styling, scripting, and caption writing that stops the scroll.
* Live engagement: Assist in hosting regular "Live" sessions to showcase our campus, interview trainers, and assist in answering prospective student inquiries in real-time.
* Event planning & boots-on-the-ground: Trade the desk chair for "event boots" to plan and execute Open Days, agent workshops, and graduation ceremonies, capturing the action as it happens.
* Own event planning from start to finish: Leading on-the-day delivery to ensure events run smoothly, stay on schedule, and deliver real outcomes — from brand visibility to student engagement and enrolments.
* Review event performance and feedback: Track engagement outcomes, and identify opportunities to continuously improve future events and student engagement.
* Agent & student support: Develop digital marketing "toolkits" (EDMs, flyers, videos) for our global agent network and assist in managing inquiries coming through social DMs.
* Analytics with sensitivity: Track and report on engagement, enquiries, and campaign performance to ensure our marketing activity delivers measurable ROI, supports data-driven decision-making, and continuously improves outcomes — all while maintaining a strong commercial sensibility.
What we are looking for
* The storyteller: 2–3 years of experience in social media or marketing with strong copywriting skills. You know how to keep a brand voice consistent but fresh.
* Tech savvy: Expert in Instagram, TikTok, Meta Business Suite, and Canva. Bonus points if you've "hacked" AI tools to make your workflow faster and smarter.
* Creative thinker: You know when to be bold and experimental, and when to stick to the regulatory brief.
* Cool under pressure: You are organized, meet deadlines, and can juggle multiple projects without breaking a sweat.
* Interpersonal and excellent English communication skills: You know how to provide support to the recruitment team when needed — such as capturing content during orientation days, sharing updates on upcoming events, and assisting with campus tours.
Bonus Points
* Experience in the International Education (CRICOS) or RTO sector.
* An eye for design and the ability to whip up on-brand content in Adobe Creative Suite.
* Multilingual skills (relevant to our target international student markets).
What We Offer
* Competitive salary package.
* A creative and supportive working environment.
* The opportunity to shape the digital face of a growing RTO.
About Us:
Page Institute is a Brisbane-based CRICOS and Queensland government-funded Registered Training Organization (RTO). We take pride in our exceptional services, delivering qualifications to domestic and international students.
How to Apply:
Ready to embark on this exciting journey with Page Institute? Click the 'Apply Now' button. Be sure to include your CV and a cover letter addressing the selection criteria.
If you are short-listed for an interview, you will be required to show us your magic
To be considered for this role, you will be required to create a Tiktok or Instagram reel that would fit perfectly on our feeds. You are welcome to repurpose content from our social media accounts to create this. Please note that this video is used solely to evaluate your application; it will remain confidential and will not be shared on any public or commercial platforms.