About the Role
The Access and Public Engagement branch is the public face of our archival collection, ensuring accessibility and delivering description, examination, reference and research services, exhibitions, education programs, publishing, marketing, and events nationally.
Within this branch, the Communication, Marketing, Partnerships and Events section promotes our collection through publishing, brand management, marketing, public relations, media, social media, partnerships, events, international engagement, and the Member Program.
This supports our key role of providing an accessible national archival collection.
Main Responsibilities Include:
* Assisting in developing and implementing marketing plans to elevate our profile and offerings;
* Managing and optimizing key marketing channels, including digital platforms and traditional media;
* Developing and maintaining relationships with internal and external stakeholders to identify collaborative promotional opportunities;
* Producing a variety of marketing materials while maintaining brand consistency and managing inventory effectively.
Additional Responsibilities:
* Applying the APS Values, Code of Conduct, diversity principles, WHS and participative management in work and team interactions;
* Advocating for and embodying our Vision, Mission, and Commitments as outlined in the National Archives Act 1986 and the Public Service Act 1999;
* Tertiary qualifications and experience in marketing or communication-related fields are highly desirable but not essential.