Marketing Generalist Role
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As a key member of our team, you'll be responsible for coordinating tasks with internal stakeholders and external partners to ensure the timely delivery of regular marketing activities.
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* Coordinating advertising campaigns in all media (broadcast, print, online, social)
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* Managing social media presence, including preparation and scheduling of content, community management and boosting
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* Creating and producing marketing collateral, merchandise, video production and photography
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* Organising domestic and international events (trade shows; B2B customer events; B2C product showcases)
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* Conducting market research and new product development (NPD) activity
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* Managing the online store for Peter Augustus branded B2C sales
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* Writing and collating content for the company magazine
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* Creating and producing product packaging
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In addition to these tasks, you'll also be responsible for:
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* Maintaining marketing budget spreadsheets
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* Processing and tracking marketing invoices
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* Preparing reports and forecasts for marketing performance
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* Campaign and project management
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* Liaising with external industry bodies for co-marketing and other support programs
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About You
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To be considered for this role, you must have the following skills and experience:
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* Tertiary qualifications in business, marketing or a similar area
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* A genuine passion for the beef and cattle industry
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* At least 2 years' experience in marketing with a generalist skill set across social, digital and traditional channels
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* Proven experience in managing and executing campaigns across multiple channels
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* Superior organisational skills with a professional, driven attitude
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* Creative mind with superb written and verbal communication skills and a passion for storytelling
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* Critical thinker with strong problem-solving and research proficiencies
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What We Offer
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We offer a dynamic and supportive work environment, where you'll have the opportunity to grow and develop your skills. If you're a motivated and passionate marketing specialist looking for a new challenge, we'd love to hear from you!