Join us in seeking a Director of Marketing for Australia and New Zealand, specialising in financial intermediaries.
This is an exceptional opportunity to shape the marketing direction for a highly respected organisation with a strong presence across the region.
You will be at the forefront of developing and executing comprehensive marketing strategies that support business growth through distributors, banks, and advisers.
We are looking for a seasoned marketing professional who can lead our efforts in promoting our brand and driving business results.
Key Responsibilities
* Develop and implement an annual marketing strategy tailored to reach financial intermediary clients and prospects across Australia and New Zealand.
* Partner with sales leaders and marketing peers globally to define business opportunities and create solutions that drive growth in the ANZ financial intermediaries sector.
* Collaborate with research, sales, and product teams to generate audience insights that inform campaign development and support business objectives.
* Plan, manage, and deliver fully integrated marketing campaigns using both offline and online media channels suited to the local market context.
* Enhance brand reputation and positioning within Australia and New Zealand by overseeing consistent messaging across all touchpoints.
Requirements
* More than 15 years' experience in asset management marketing within Australia or New Zealand.
* Deep understanding of the financial intermediaries landscape—including distributors, end-investors, market opportunities, competitor intelligence, regulatory issues—as well as private banking and retail banking channels.
* Proven expertise across all aspects of the marketing mix: strategic planning; public relations; event management; advertising (digital/out-of-home/print); digital marketing (social media/email/web); content creation; analytics; modern personalised digital campaigns; lead generation.
Benefits
* A supportive collaborative environment.
* Ongoing training and development opportunities.
* The chance to work on high-profile projects and make a significant impact on the business.