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Designer – brand

Melbourne
BYD Australia & New Zealand
Designer
Posted: 4 December
Offer description

About Us
Founded in 1995,
BYD
is a global high-tech leader committed to leveraging innovation for a better, more sustainable future. Over the past three decades, BYD has established more than 30 industrial parks across six continents, driving advancements in electronics, automotive, renewable energy, and rail transit. With a focus on energy acquisition, storage, and application, BYD delivers comprehensive zero-emission new energy solutions for the world.

Denza
, established in 2010, was created with a bold vision: to redefine luxury through new energy. Dedicated to crafting smart, safe, and sensory-rich vehicles, Denza blends advanced technology with refined design to offer a truly modern luxury experience. While Denza has not yet launched in Australia, this role will play a key part in preparing for its exciting debut in the near future.

Together,
BYD and Denza
are at the forefront of the global New Energy Vehicle (NEV) revolution — shaping the future of sustainable mobility and building distinctive premium brand experiences for Australian consumers.

Role Purpose
We're looking for a
creative and strategic Designer
based in Mulgrave to help define how Australians see and connect with BYD — and soon, Denza. Bringing each brand and model to life across digital, print, in-showroom, and paid media channels, in stills and video formats. As part of the Marketing team, you'll translate strategy into visually compelling assets that drive engagement, elevate brand perception, and support national and dealership marketing initiatives.

This is an opportunity to play a key role in shaping the visual language of two forward-thinking automotive brands — from building the overarching creative direction of each brand, to crafting distinctive personalities for each model that capture attention and drive engagement in a crowded marketplace.

Key Responsibilities

* Design and produce visual assets for campaigns, social media, digital platforms, and print.
* Collaborate with the marketing team to develop creative concepts and deliver end-to-end artwork and campaign assets.
* Build and maintain brand templates, visual systems, and digital asset libraries for consistent use across Australia.
* Ensure all creative outputs align with brand guidelines, including typography, imagery, tone, and positioning.
* Prepare print-ready and digital files that meet technical specifications and production standards.
* Stay up to date with design trends and contribute to the ongoing evolution of each brand's visual identity.

Required Skills & Experience

* Experience: 3–5 years' experience as a designer, ideally within consumer, lifestyle, retail, or automotive sectors.
* Creative Expertise: Strong conceptual, visual, and communication skills with a portfolio showcasing creativity and versatility across live projects and campaigns.
* Multi-Channel Design: Proven ability to develop creative across eDM, social, digital, OOH, and print channels, with a solid understanding of production specs for both digital and print.
* Technical Proficiency: Skilled in Adobe Creative Suite (InDesign, Photoshop, Illustrator, After Effects, Acrobat), HTML5, and DAM platforms. Experience in motion design and video editing (motion graphics, sound mixing, and media dispatch setup).
* Strategic Application: Strong grasp of how creative should adapt across channels and audiences, including localisation of global assets for local markets, multilingual, or web/UX environments.
* Project Management: Ability to manage multiple projects simultaneously, prioritise effectively, and meet tight deadlines while maintaining exceptional quality and attention to detail.
* Collaboration & Stakeholder Management: Organised, proactive team player with strong stakeholder management skills across internal teams and agencies.
* Brand Stewardship: Familiarity with brand governance and asset management systems, ensuring consistency and compliance.
* Industry Awareness: Knowledge or personal interest in the automotive or new energy vehicle (NEV) industry.
* A proactive self-starter who takes ownership of their function and seeks continuous improvement.
* Applicants must have the right to work in Australia.

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