An independent musician based in Sydney is seeking a skilled Social Media Manager to elevate their online presence and drive engagement ahead of several upcoming TV appearances. The ideal candidate will have a strong understanding of the music industry and experience working with artists or creative professionals. This role involves developing and executing tailored social media strategies to grow followers, increase engagement, and enhance the musician's brand across key platforms. The position is long‐term and requires the manager to be based in Australia to ensure effective collaboration and alignment with local trends and audiences.
Deliverables
* Develop and implement a comprehensive social media strategy tailored to the musician's goals and upcoming projects.
* Plan, schedule, and publish engaging content across platforms such as Instagram, Facebook, TikTok, and YouTube.
* Monitor analytics to track growth, engagement, and campaign effectiveness, providing regular performance reports.
* Collaborate closely with the musician to align content with their brand, upcoming releases, and TV appearances.
* Engage with followers, respond to comments and messages, and foster a positive online community.
* Identify and leverage opportunities for partnerships, influencer collaborations, and media features.
Requirements
* Proven experience managing social media for musicians, artists, or creative professionals.
* Strong knowledge of current social media trends, platform algorithms, and best practices.
* Excellent written and visual communication skills, with the ability to craft compelling posts and stories.
* Proficiency in social media management tools and analytics platforms.
* Creative mindset with a keen eye for detail and brand consistency.
* Must be based in Australia and available for ongoing collaboration.
* Ability to work independently, meet deadlines, and adapt strategies based on performance data.
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