Overview
The Performance Executive role is an entry-level position (circa 1–2 years' experience) for someone building their biddable media craft with a hunger and enthusiasm for AI and technology. Working closely with a Performance Manager and the wider team, the role supports the day-to-day implementation and in-flight optimisation of campaigns across channels where our clients run their Performance strategy, most often Search and Social. This includes accurate campaign set-up, QA and trafficking, budget pacing support, platform reporting, and capturing learnings to improve performance over time. The ideal candidate brings foundational experience in biddable platforms, is comfortable working with data, and is eager to learn best practices in measurement, analytics and audience design.
Critically, this role will evolve to a new normal: from supporting the team day-to-day, to increasingly working alongside AI agents across the media process. We will support this through a consistent learning and development program that empowers the individual to follow best-practice processes, use new tools responsibly, and contribute ideas for continuous improvement.
Key Responsibilities
* Support the implementation and day-to-day management of biddable media campaigns across relevant channels and platforms (primarily Search and Social), under the guidance of a Performance Manager.
* Assist in using AI agents and tools across parts of the media process (e.g., QA checks, reporting inputs, audience/keyword research), following established guidance and controls.
* Build campaigns accurately in platform (set-up, trafficking, tagging inputs, creative checks, naming conventions) in alignment with best-practice guidelines and established processes.
* Support in-flight optimisation by completing checks and recommended changes (e.g., bids/budgets, audiences, keywords, creative rotation) as directed, and documenting what changed and why.
* Collaborate with cross-functional teams (e.g., creative, analytics, account teams) to support timely delivery of campaign inputs and outputs.
* Maintain accurate weekly/monthly reporting and dashboards, highlighting performance shifts, anomalies, and opportunities for improvement for review with your manager.
* Start to understand tracking and measurement (pixels, CAPI, SDK/app measurement, tagging) and support basic checks; escalate issues and requirements to the Performance Manager / specialists as needed.
* Support WIPs/QBRs by preparing extracts, charts and campaign summaries; contribute observations and questions, and build confidence presenting sections with support over time.
* Contribute to team ways of working by sharing learnings, documenting steps, and supporting smoother delivery (e.g., checklists, templates, QA routines).
* Assist with partner interactions (e.g., specs, troubleshooting, learning sessions) and stay across platform updates to support campaign quality and innovation.
What You'll Bring
* 1–2 years of experience in biddable media (paid search and/or paid social) either in an agency or in-house environment.
* Hands-on familiarity with the major platforms (e.g., Google Ads, Meta Ads Manager); exposure to others (TikTok, LinkedIn).
* Foundational analytical skills and comfort working with numbers, spreadsheets and performance metrics.
* Strong organisation and attention to detail to manage multiple tasks and deadlines with support from your manager.
* An interest in testing and measurement, with a desire to learn experiment design, incrementality thinking and platform measurement approaches.
* Clear communication skills and a collaborative working style; comfortable asking questions and escalating risks early.
* Exposure to media finance processes (pacing, POs, invoicing/reconciliation) or willingness to learn.
* Comfort navigating platforms and tools (ad platforms, spreadsheets, slides), with the ability to follow processes and QA your work.
* Curiosity and a growth mindset - motivated to build technical capability, including responsible use of AI-enabled tools.
Preferred Skills
* Early knowledge of traditional and digi-direct media buying practices. We work best when we work connected as one.
* Knowledge of industry best practices and emerging trends in media buying.
* Interest in technology and AI as this will be an element that underpins the Accenture Song Media proposition.
Why Accenture Song
At Accenture Song, systems are not just built - they are reinvented. You will be part of a team transforming how data, media and technology come together to drive growth and creativity at scale.
Because the future of marketing won't be powered by platforms alone.
It will be architected for reinvention.
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