Marketing Executive Job Opportunity
We are seeking a skilled Marketing Executive to join our team. This role involves overseeing content development, lead generation, social media strategy, and project workflows across multiple clients.
Key Responsibilities:
1. Content Development
* Produce high-quality long and short-form content tailored to specific audiences, sectors, and platforms.
* Create engaging blogs, landing pages, EDMs, whitepapers, social posts, and campaign copy informed by research.
* Develop messaging frameworks that strengthen client positioning and campaign impact.
* Maintain consistency of tone, accuracy, and brand alignment across all deliverables.
2. Lead Generation and Campaign Execution
* Design and manage multi-channel lead generation programs across email, paid social, and digital campaigns.
* Define campaign objectives, audiences, value propositions, testing structures, and reporting.
* Analyse performance metrics and identify optimisation opportunities.
* Cordinate campaign build, creative briefs, and timelines across internal and external teams.
3. Social Media Management
* Develop content calendars across LinkedIn, Instagram, Facebook, and channel-specific platforms.
* Write engaging posts, guide design requirements, and ensure timely scheduling.
* Monitor channel performance to refine future content strategies.
* Incorporate industry trends and insights into client programs.
4. Project Flow and Marketing Operations
* Manage marketing programs across several clients simultaneously.
* Convert briefs into clear task plans and oversee delivery from start to finish.
* Cordinate with designers, copywriters, technical specialists, and external suppliers.
* Maintain structured documentation, project plans, timelines, and quality control processes.