Introduction At IBM Global Sales, we bring together innovation, collaboration, and expertise to help clients solve their most complex business challenges. Working across industries and geographies, you'll partner with colleagues, clients, and partners to co-create solutions that drive digital transformation and lasting impact.Success in Global Sales is built on curiosity, empathy, and collaboration. You'll connect technical understanding with strong people skills, building trusted relationships and shaping solutions that improve business and society. With world-class onboarding, continuous learning, and a supportive culture, IBM offers the tools and opportunities to grow your career. Join us and be part of a global team that's passionate about driving innovation and making a difference. Your role and responsibilities As a Brand Sales Specialist: Generalist, you are an expert in Brand portfolio offerings and are accountable for creating demand and progressing opportunities to close. You drive optimal customer Technology outcomes and achieve strategic objectives for your brand. Your primary responsibilities will include: - Drive Strategy and Sales: Drive the strategy, sale, and closure of deals for select offerings and use cases, leveraging your expertise in Brand portfolio offerings to create demand and progress opportunities. - Pursue New Opportunities: Proactively identify and pursue new opportunities to sell within assigned offering portfolio, maintaining contemporary technical skills and offering knowledge to stay ahead in the market. - Leverage Marketing: Leverage marketing to drive customer lifetime value (LTV), working closely with the marketing team to optimize sales outcomes. - Collaborate with Teams: Work with Technology Sellers or lead your own account team to drive strategic outcomes for your brand and achieve customer Technology outcomes. - Maintain Technical Skills: Continuously update and maintain your technical skills and offering knowledge to ensure you remain an expert in Brand portfolio offerings. Required technical and professional expertise - Exposure to Brand Portfolio Offerings: Experience working with Brand portfolio offerings, including creating demand and progressing opportunities to close. - Technical Skills in Assigned Offerings: Exposure to technical skills and offering knowledge in assigned offering portfolio, with ability to maintain contemporary skills and knowledge. - Sales Strategy and Closure: Experience with driving strategy, sale, and closure of deals for select offerings and use cases. - Leveraging Marketing Initiatives: Exposure to leveraging marketing initiatives to drive customer lifetime value (LTV). - Collaboration with Cross-Functional Teams: Experience working with Technology Sellers or leading account teams to drive strategic outcomes for a brand. Preferred technical and professional experience - Contemporary Technical Skills: Exposure to maintaining contemporary technical skills and offering knowledge in assigned offering portfolio, with ability to stay ahead in the market. - Marketing Leveraging: Exposure to leveraging marketing initiatives to drive customer lifetime value (LTV), working closely with the marketing team to optimize sales outcomes. - Cross-Functional Teamwork: Experience working with Technology Sellers or leading account teams to drive strategic outcomes for a brand, achieving customer Technology outcomes. IBM is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, caste, genetics, pregnancy, disability, neurodivergence, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.