Job Description
We are seeking a dynamic, results-driven National Key Account Manager with experience in the pet industry to join our team and help shape the future of our brand.
Key Responsibilities
* Accountability for Results: Deliver monthly KPI's targets for Gross revenue and trade spend to deliver growth through the wholesale channel.
* Customer Relationship Management: Manage and execute sales strategies for assigned wholesale customers and MSO groups, driving growth, market penetration, and brand advocacy. Manage trade investment with a clear focus on measurable ROI for activations. Build collaborative relationships with category managers and key stakeholders in customer organisations.
* Sales Strategy Development: Design and implement strategies to drive wholesale sales and achieve revenue targets, identify new market opportunities and foster relationships with MSOs, buying groups, and wholesalers. Build JBPs and direct investment towards growth and excellence in store execution in a multi-tiered distribution chain.
* New Business Development: Proactively identify and target new MSO, negotiating sustainable trading terms agreements and executing onboarding strategies for sustained sales growth.
* Collaboration: Work closely with state sales managers to activate and assist store-level promotional programs. Support national promotions and channel activations by collaborating with the National Account team.
* Marketing and Promotion: Partner with the marketing team to develop and execute promotional campaigns targeted at wholesale customers and MSO groups.
* Product Expertise: Maintain deep knowledge of our product range and industry trends to effectively communicate value to customers.
* Reporting & Analysis: Monitor and analyse sales performance utilising internal and external data for key accounts, preparing reports, and present insights to the National Sales Manager.
About You
* You should be consumer-focused in all you do.
* You should continually challenge yourself to go the extra mile to get the job done, and ensure it's done the right way as opposed to the easy way.
* You should hold yourself and others accountable.
* You should embrace continual development through the sharing of feedback and investment in learning opportunities.
* You should be a true collaborator, sharing resources, and engaging in healthy debate.
* You should celebrate differences and strive to learn from others who are different from yourselves.
* You should give back to your community and support sustainable practices.
Requirements
* You should have a proven track record of delivering multi-year growth ahead of category and deliver new business through existing and new customers.
* You should have a proven ability to manage wholesalers, delivering growth through structured JBP's.
* You should have 10+ years in commercial roles in FMCG industry, including 3+ years of experience as an Account Manager or Business Development Manager within the pet industry is a requirement.
* You should have a demonstrated strong understanding of the 4C's of sales and the 4 P's of marketing and how to leverage them to drive growth at retail level.
* You should have established relationships and fieldwork experience with key players, retailers, and customers in the pet industry.
* You should have strong planning and organisational skills with the ability to balance multiple priorities.
* You should have excellent communication and relationship-building skills, both internally and externally.
* You should have a proven success of growing brands sustainably in a customer or wholesaler management role with a strong entrepreneurial mindset.
* You should have a demonstrated ability to use data to conceptually sell to customers and grow businesses.
* You should have a valid driver's license and flexibility for intrastate and NZ travel.
About Wellness Pet Company
For more than 100 years, Wellness Pet has been a pioneer in the natural pet food movement by offering nutritional recipes with the highest quality ingredients for dogs and cats. Headquartered in Burlington, Massachusetts, Wellness Pet Company is a top global supplier of premium pet food and treats with brands including Wellness, Old Mother Hubbard, WHIMZEES. We are committed to enhancing the lives of pets and their owners. If you want to be part of a dynamic company with strong values and a commitment to strive for excellence in all we do, then come and join the Wellness Pet team.
What We Offer
* Competitive salary with quarterly performance-based incentives.
* Flexible working arrangements, including two work-from-home days.
* Giving Back & Wellness Days.
* Employee product allowance for our pet products.
* Opportunities for career advancement and professional development.
* A collaborative, entrepreneurial, and supportive work environment.