Digital Marketing Manager (On-site), HQ/Gold CoastAdd expected salary to your profile for insightsBe part of a company that is one of a kind in its culture, spirit and passion.
Join a proud & growing team that offers quality, hassle free & affordable travel experiences.The OpportunityThe Digital Marketing Manager is responsible for leading and optimising all paid digital performance marketing activity, including search, social, display, and programmatic channels.
The role focuses on driving customer acquisition, improving campaign efficiency, and delivering measurable growth.Working closely with the Head of Marketing, this role supports the broader Digital Marketing Portfolio Strategy and uses data-driven insights to reduce acquisition costs, grow new customer numbers, and contribute to business-wide goals.
It requires a strong balance of strategic thinking, executional excellence, and cross-functional collaboration.Organisational StructureYou'll report to our Head of Marketing in a full-time permanent position.
This role is based on-site from Monday to Friday, 8-4pm or 9-5pm - you choose!
This role can be based from our Byron Bay HQ or Varsity Lakes Office.A Day in the LifeLead digital marketing strategy across all paid channels to drive traffic, efficiency, and growth.Manage performance optimisation to boost campaign ROI and customer acquisition.Coordinate Digital Marketing Portfolio Strategy projects, aligning with broader digital goals.Own the Digital Media Marketing function from planning to continuous improvement.Lead strategic digital media initiatives, ensuring alignment with commercial and marketing goals.Execute and manage campaigns directly on platforms like Google and Meta.Oversee SEM budgets, optimising allocation and tracking spend for maximum ROI.To be a front running candidateBachelors degree in Marketing or equivalentDigital strategy and execution experience centered around driving business growthExperience with Paid Search platforms such as Google Ads, Search Ads 360Experience leveraging and optimizing Meta Suite for maximum effectiveness.Understanding the different digital media buying models such as CPC, CPM, CPB, CPATeam leadership experienceCommercial acumen to make informed decisions at speed, centred around ROASDemonstrated experience managing campaigns from end-to-end including scoping, briefing, execution, optimisation and post analysis and evaluation.Strong stakeholder management skills - a partnership-style approach when working with cross-functional teams to drive customer lifecycle strategiesExperienced using GA4Social media performance tools such as SmartlyBusiness Intelligence tools such as PowerBiWhy TripADeal?
Market-competitive salary packageLearn, develop and advance your career within TripADealOpportunities to experience our own curated, bucket list holidays through famil's and educationalsFun, casual working environment, where shoes are optionalStaff travel discountsEmployee Assistance Program$1,040 per annum of subsidised gym membershipsRegular social get togethersSavings and discounts on groceries, electronics and homewaresVolunteer leave as part of giving back to the local communitySee your next destination as Digital Marketing Manager for TripADeal?
Your future pathway is just one click away.
Apply now!
Unlock job insightsSalary match Number of applicants Skills matchTo help fast track investigation, please include here any other relevant details that prompted you to report this job ad as fraudulent / misleading / discriminatory / salary below minimum wage.What can I earn as a Digital Marketing Manager
#J-18808-Ljbffr
📌 Digital Marketing Manager (On-Site), Hq/Gold Coast
🏢 TripADeal
📍 Byron Bay