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Omnichannel buyer

Sydney
Seafolly
Buyer
Posted: 29 July
Offer description

Omnichannel Buyer (12m Parental Leave Cover)

Seafolly Sydney, New South Wales, Australia


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Omnichannel Buyer (12m Parental Leave Cover)

Seafolly Sydney, New South Wales, Australia

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Seafolly are looking for an Omnichannel Buyer to join our Buying & Planning team, covering a 12-month period of parental leave.

At Seafolly, the Omnichannel Buyer is responsible for providing leadership and strategic direction to the buying team, as well as managing product range strategy, selection and buying across omnichannels to drive financial results that maximise revenue, gross profit and sell-through.

This is a full-time, maximum term contract covering a 12-month period of parental leave. Ideal start date 25th August 2025.

Key Responsibilities

* Develop and Execute Buying Strategies - Create and deliver buying strategies aligned to financial targets and business objectives across all channels and markets.
* Curate a Commercially Viable Product Range - Select a balanced product assortment tailored to channel/market needs, ensuring it supports sales growth and profitability.
* Manage Open to Buy (OTB) and Option Planning - Work with Senior Planner to build and manage seasonal OTB and option plans, factoring in commercial, financial, and lifecycle considerations.
* Conduct Sales and Trade Analysis - Analyse weekly and seasonal trade to identify risks, opportunities, and performance gaps, and drive strategic trade decisions.
* Monitor and Maximise Sell-Through - Track sell-through performance across all channels to inform trade actions and influence future buying decisions.
* Conduct Post-Season Reviews - Undertake post-season analysis to inform future product strategies and drive continuous improvement.
* Lead and Develop the Buying Team - Manage and mentor a Junior Buyer, fostering a culture of high performance, creativity, and accountability.
* Collaborate Cross-Functionally Partner with internal departments and external vendors to align on product strategy, trade execution, and business priorities.
* Maintain Market and Competitor Awareness - Stay informed on competitor activity and market trends to guide product selection, pricing, and trading decisions.
* Improve Processes and Deliver Efficiencies - Identify and implement process improvements to drive greater organisation, efficiency, and business impact within the buying function.

What You'll Bring

* Strong experience purchasing for omnichannels with a global omnichannel retailer, potentially across multiple similar businesses.
* Effective communication skills, both written and verbal.
* Adaptability and strategic mindset.
* Attention to detail with excellent time management.
* The ability to work autonomously, as well as in a team environment.
* Strong management and organisational skills.
* Proficiency in Excel.

We Offer

* Amazing employee discounts – 50% off full-priced Seafolly & JETS product and incredible sample sales
* A passionate team environment
* Company paid parental leave
* Bonus birthday day off
* Sonder - 24/7 access to mental and physical health and safety platform
* Career progression opportunities

About Us

Seafolly was born on the beaches of Bondi in 1975 and has since gone on to become one of the world's most iconic swimwear brands. Swimwear is at the heart of what we do, but above all else we aim to inspire all women to feel confident at the beach.

JETS is a leading authority in swim and resort fashion, which has pioneered design-led innovation, attention to detail and quality craftsmanship in the swim and resort industry for over 20 years.

Please Note - Right to Work

This role is not eligible for sponsorship. If you are a current visa holder, please provide more information as part of your application on your right to work status, including the name of your visa, expiry date and working rights.


Seniority level

* Seniority level

Not Applicable


Employment type

* Employment type

Contract


Job function

* Industries

Retail Apparel and Fashion

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