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Social media specialist

Melbourne
Michael Page Australia
Posted: 7 May
Offer description

About Us

Michael Page Australia is working with a leading Australian organisation in the retail industry, specifically in fashion footwear.

The company is well-known for its trendy product line and has a strong market presence both in Australia and overseas.

Job Description


Social Media Specialist

* Create engaging content across various social media platforms, from concept to execution.
* Maintain and optimise social media campaigns, responding promptly to community comments and enquiries.
* Develop and execute social media campaigns to boost brand awareness.
* Collaborate with the marketing team to align social media strategy with overall business objectives.
* Conduct thorough social media audits to ensure best practices are being utilised.
* Evaluate the success of every social media campaign and provide regular reports to the team.
* Stay up-to-date with the latest digital technologies and emerging social media trends.
* Work closely with influencers to establish a robust network for brand marketing.
* Collaborate with the ecommerce and digital teams.
* Liaise closely with the photographer and graphic designer for content planning and execution.

The Ideal Candidate

A successful Social Media Specialist should possess:

* A degree in Marketing, Communications or a related field.
* Substantial experience in creating and managing digital content and social media platforms.
* A solid understanding of SEO principles and content categorisation and structure.
* Proficiency in Google Analytics and social media analytics tools.
* Excellent writing, editing and proofreading skills.
* Strong project management and organisational skills.

What We Offer

* A competitive salary package.
* A great opportunity to work in a collaborative and creative environment.
* A chance to be part of a leading brand in the retail industry.

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