Our client is a leading financial services firm specialising in financial planning, accounting and business advisory. They are currently undertaking an exciting journey to further build on their brand with the hire of a Marketing Manager who will oversee the groups brand, strategy and content.
Scope of the Role
As Marketing Manager you will be responsible for leading the company's marketing strategy to strengthen brand recognition, client retention, and revenue growth. You'll oversee integrated marketing initiatives, leverage digital platforms, and create high-impact campaigns that support both lead generation and the enrichment of existing client relationships. This position also includes a new customer care function aimed at maximising revenue and building stronger client connections.
Successful Applicants
* Experience: Minimum 3 years in a similar marketing role. Experience in financial planning or accounting sectors a plus
* Technical Skills: Proficient in digital marketing, SEO, CRM systems, and project management tools.
* Client-Centric Mindset: Strong interpersonal skills with an ability to empathize with clients and understand their financial goals.
* Leadership Abilities: Demonstrated experience in managing, coaching, and developing team members.
* Analytical Mindset: Strong analytical skills to interpret data, track campaign effectiveness, and adjust strategies accordingly.
This an exciting opportunity to really leave your mark on a firms new brand refresh and storytelling. They have a lot of history and success stories to really make this opportunity a marketing leader's dream.