Operational CMO / Head of Marketing
Join to apply for the Operational CMO / Head of Marketing role at Shark Gaming Systems A/S
Full-time · Glostrup
Help drive growth for Scandinavia's leading gaming PC brand — and own the performance engine behind it
Shark Gaming builds and delivers some of the most powerful and reliable gaming PCs in Scandinavia.
With more than 15 years in the market and a strong position across Denmark, Sweden, and Norway, we're now strengthening our marketing team with a hands-on, data-driven Operational CMO.
This role is perfect for someone who comes from performance marketing, growth, CRM, or data-driven e-commerce and is ready to take the next step into leading a small team and owning the full marketing engine.
This is not a corporate "strategy only" CMO job.
This is a roll-up-your-sleeves, day-to-day execution role where you'll have a big commercial impact.
What You'll Do
Run and optimize our performance marketing setup across channels
Own CAC and CLV — and improve them through data, testing, and smarter execution
Lead a small team (performance, SoMe, content) and keep everyone focused on results
Work closely with the CTO to implement our new Customer Data Platform (CDP)
Build and maintain buyer personas based on real customer data
Own the full customer journey and make sure every touchpoint improves conversion
Manage the marketing budget with a strong focus on ROI
Drive retention using CRM, email flows, segmentation, and automation
Create clear dashboards, insights, and weekly reporting to guide decisions
Support campaigns and promotions with strong performance-focused execution
About You
You're someone who's spent years inside the dashboards — not someone who only presents slide decks.
You understand how to grow an e-commerce business through data, content, testing, and well-run channels.
You can lead a team but you're also comfortable doing the work yourself.
We imagine you have:
5–10 years of experience in performance marketing, growth, or data-driven e-commerce
Strong hands-on skills in paid advertising (Meta, Google, YouTube, TikTok, etc.)
Experience with CAC/CLV optimisation
Good understanding of analytics tools (GA4, Looker, PowerBI, etc.)
CRM experience (Klaviyo, HubSpot, or similar)
Experience with A/B testing, CRO, and improving on-site performance
Ability to lead a small, focused team and keep execution sharp
Fluent in English — a Scandinavian language is a strong plus
What We Offer
A key role in Scandinavia's leading gaming PC company
A place where your work has direct, visible impact — every week
A culture with fast decision-making, no bureaucracy, and lots of room to try new things
Close collaboration with the CEO and COO
A competitive salary package
Apply for the job
Do you want to join our team as our new Operational CMO / Head of Marketing?
Then we'd love to hear about you
Apply now
About Shark Gaming Systems A/S
Shark Gaming Systems A/S is a Copenhagen-based company specializing in high-performance custom gaming PCs and hardware.
Driven by a passion for gaming and technology, we design and build powerful, reliable systems that combine cutting-edge components with unique design.
Our mission is to give gamers, creators, and esports professionals the tools they need to perform at their best.
With a strong focus on quality, customization, and customer experience, we continue to push the limits of what gaming hardware can deliver.
Seniority level
Executive
Employment type
Full-time
Job function
Marketing and Sales
IndustriesComputer Hardware Manufacturing
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