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Marketing automation officer

Wollongong
University of Wollongong
Posted: 13 February
Offer description

Position Description

Permanent/Continuing full‐time appointment (Level 5: $84,002 – $94,998 Superannuation)

The Division of Future Students and International Engagement plays a pivotal role in shaping the University of Wollongong's global reputation and student community. With a strong focus on recruitment outreach and conversion, the Division connects with prospective students and their influencers across Australia and internationally. UOW is a leading Australian university with campuses in Dubai, Hong Kong, India, Malaysia and multiple metropolitan and regional centres in NSW. We are proud to attract students from over 130 countries and are committed to delivering a world‐class inclusive and engaging learning experience that benefits all of our communities.

Marketing Automation Officer – Responsibilities

* Utilise marketing automation, CRM, and digital production technologies to support student recruitment and conversion initiatives.
* Design and execute email, SMS, and web channel campaigns, ensuring accurate, engaging, and timely communications to prospective students and their influencers.
* Manage and segment audience data, report on campaign performance, and assist with the production of digital assets.

Required Experience and Key Skills

* Experience with marketing automation and CRM platforms.
* Strong understanding of email, SMS, and web channel campaign creation.
* Data segmentation and performance reporting skills.
* Experience assisting with digital asset production.

How to Apply

Click on the "Apply Now" button at the bottom of the advertisement. You will be prompted to submit a resume and cover letter (no more than 3 pages) summarising your skills and experience as they relate to the selection criteria located in the position description.

For further information about this position please contact Jeremy King, Senior Manager, Future Student Operations.

Closing Date

Sunday 18 January 2026 11:55 PM (Position closed)

Equal Employment Opportunity Statement

The University of Wollongong is committed to workplace equity, diversity, and inclusion. We value and acknowledge the importance of our peoples diverse experiences, talents, and cultures that they bring to work with them each day. Embracing diversity and creating inclusion is a key component of attracting and retaining talent in our workforce. The creation of a diverse and inclusive workforce is central to our ability to unlock potential, enhance our success, and achieve our vision of being in the Top 1% of universities globally.

As required by federal legislation prospective employees are required to declare whether they have been investigated for an allegation of Gender based Violence or determined to have engaged in conduct that constitutes Gender based Violence during their previous employment or otherwise in a legal process. Any such declaration will be included in the University's employment screening processes and will be treated with the strictest confidence and in compliance with all privacy legislation.

Note: Visa sponsorship is not available for this position. Only candidates with valid work rights in Australia are eligible to apply.

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