Prophet builds digital clones of organisations — AI-powered, mathematical models that bring together thousands of marketing, commercial, and macroeconomic data points. These models let leaders test strategies, run “what if” scenarios, and make confident decisions before committing real-world budgets.
We’re a fast-growing scale-up on a mission to make marketing intelligence radically simpler and more actionable. Our platform helps brands bring together online, offline, and macro data to understand what’s really driving performance — and what to do next.
We’re hiring a Senior Data Scientist to play a critical role in delivering MMM and marketing effectiveness models our customers rely on for real decisions.This is a senior, hands-on role for someone who owns outcomes, moves fast, and gets satisfaction from shipping work that actually gets used.
What you’ll be doingAs a Senior Data Scientist at Prophet, you’ll sit at the intersection of customer impact, modelling, and production delivery.
You’ll own marketing measurement work end-to-end — from raw data through to live models — and work directly with customers to ensure what you build is trusted, understood, and used.You are not here to support someone else’s roadmap. You are here to own the solution.
You will:Build and ship MMMs used for real decisionsTake customers from messy, incomplete data to production-ready MMMs that inform planning, forecasting, and optimisation.Own customer delivery end-to-endRun customer projects independently — scoping problems, making trade-offs, hitting deadlines, and getting models live without babysitting.Translate business questions into modelsWork directly with technical and non-technical stakeholders to turn commercial questions into robust modelling approaches — and explain results clearly.Partner with Platform & EngineeringCollaborate closely to productionise models, improve automation, and design solutions that scale beyond one-off projects.Continuously improve how we deliverStandardise approaches, reuse patterns, and automate repetitive work to increase reliability and team velocity.
You’ll thrive in this role if you…See yourself as an operator firstEnjoy turning messy data into something useful and reliableAre comfortable making pragmatic calls with imperfect informationAre customer obsessed - and take personal responsibility for customer outcomesPrefer shipping and improving over endless iterationEnjoy working in a scale-up where ambiguity is normal and ownership is high
What you bring (non-negotiable)Deep, hands-on experience in MMM / marketing effectivenessProven experience shipping MMMs into production that were used for real decisionsStrong Bayesian / probabilistic modelling foundationComfortable owning the full lifecycle: data → model → deployment → monitoringAbility to independently run customer projects end-to-endStrong customer lens and commercial mindset
What will make you especially successful at ProphetClean, production-grade Python (not notebook-only); PyMC preferredComfort working with messy, incomplete, real-world customer dataExperience standardising or templatising modelling approachesFamiliarity with modern data stacks (GCP, DuckDB, orchestration, etc.)Startup or consulting experience where speed matteredExperience mentoring others or lifting team standardsUses modern AI tools (Cursor, Claude, etc.) to move faster without cutting corners
Why Join ProphetMarket Impact: Be part of an ambitious team defining a new category of marketing decision techInnovation Leadership: Represent breakthrough technology powered by Nobel Prize-winning mathematicsStrategic Role: Shape the roadmap of a product that top agencies and brands rely on.Office first culture Built on trust, creativity, and speed.Growth Trajectory: Scale your impact as Prophet expands globallyAttractive Salary: ESOP - pre Series A scale-up
Prophet is a world-first predictive intelligence platform revolutionising how businesses understand and optimise their entire marketing and commercial ecosystem. Built as the antithesis to traditional Market and Media Mix Modelling (MMM), Prophet delivers unprecedented speed, clarity, and precision - enabling brands to measure, forecast, and simulate the impact of every investment across every channel, online and offline.
Powered by world-leading mathematics and AI, Prophet builds a digital clone of an organisation’s ecosystem, ingesting organisational, media, macroeconomic, and behavioural data to identify true performance drivers and guide strategy in real time.We work with some of Australia’s most progressive enterprise brands across finance, banking, telecommunications, automotive, retail and beyond - helping them reduce inefficiencies, improve media ROI, and make confident decisions in rapidly evolving environments.
Prophet emerged from four years of intensive stealth development, grounded in statistical rigour and built by a founding team with experience from SpaceX, Deloitte, Meta, WPP and NAB. Backed by leading investors and scaling fast, we’re redefining what’s possible in marketing and commercial intelligence