Job Overview
This role is focused on elevating the digital presence of a professional cleaning and maintenance company by enhancing the structure and search engine optimization of its website.
The successful candidate will be responsible for optimizing the website’s architecture, improving on-page SEO, and integrating advanced analytics tools to drive higher search rankings and increase lead generation. The position requires a solid understanding of both technical and on-page SEO, as well as experience in developing user-friendly, responsive websites tailored to service-based businesses.
Responsibilities
- Optimize the structure of the home page and service pages for clarity and SEO performance
- Implement on-page SEO best practices, including meta tags, schema markup, internal linking, and speed optimization
- Integrate Google Analytics and Google Tag Manager for comprehensive tracking and reporting
- Set up lead and conversion tracking to monitor user actions and campaign effectiveness
- Improve mobile responsiveness and overall user experience across devices
- Create dedicated landing pages for key services to target relevant Arabic keywords and increase conversions
Requirements
- Proven experience in web development with a focus on SEO for service-based businesses
- Strong knowledge of on-page SEO, including meta tags, schema, and internal linking strategies
- Proficiency in integrating Google Analytics and Google Tag Manager
- Demonstrated ability to set up and manage lead and conversion tracking
- Expertise in optimizing website speed and mobile responsiveness
- Experience creating landing pages optimized for search and conversions
- Familiarity with Arabic SEO and keyword research is highly desirable
- Excellent attention to detail, problem-solving skills, and ability to deliver high-quality work within deadlines
- Availability for potential follow-up work and ongoing website enhancements
Seniority Level and Employment Type
Mid-Senior level, Contract
Job Function and Industry
Technology, Information and Media
We are an equal opportunities employer and welcome applications from all qualified candidates.
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📌 Web Developer Search Engine Optimization
🏢 Twine
📍 Australia