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Social media & advertising coordinator

Bunbury
Zephyr Real Estate
Advertising
Posted: 12 June
Offer description

You'll lead Zephyr's social media presence across all major platforms while leading the research, implementation, and ongoing development of AI and workflow tools that improve how our team operates day-to-day.

You'll work closely with the Directors to identify inefficiencies, evaluate new technology, build practical solutions, and embed them into the business — from content automation through to broader administrative workflows.

What You'll Be Doing

Social Media & Content

* Creating and scheduling content across Facebook, Instagram, TikTok, YouTube and LinkedIn
* Developing and executing platform-specific strategies tailored to each audience and format
* Managing paid advertising campaigns across all platforms
* Designing graphics and short‐form video content in line with Zephyr brand guidelines
* Managing the content calendar and ensuring consistent, high-quality output week to week
* Monitoring performance metrics and reporting on engagement, reach and lead generation
* Staying across trends, algorithm changes and emerging content formats

AI, Tool Implementation & Development

* Researching, evaluating, and recommending new AI and workflow tools suited to a busy real estate agency
* Leading the implementation of new tools — from scoping and setup through to team training and adoption
* Building and developing custom workflows, automations, and AI‐assisted processes using platforms such as Zapier, Make, Claude, ChatGPT, or similar
* Creating and refining AI prompt libraries, templates, and tools that the team can use independently
* Identifying administrative bottlenecks and developing practical technology solutions to address them
* Maintaining, iterating, and improving tools already in use — treating them as live products, not set‐and‐forget installations

What We're Looking For

* Proven experience managing business social media accounts across Facebook, Instagram, TikTok, YouTube and LinkedIn
* Demonstrated ability to develop platform‐specific strategies — not just post and hope
* Strong graphic design and short‐form video skills (Canva, Adobe Creative Suite or similar)
* Experience running and optimising paid social ad campaigns
* Hands‐on experience implementing AI tools and workflow automation — you've built things, not just used them
* Proficiency with automation and integration platforms such as Zapier, Make (Integromat), n8n, or similar
* Comfort working with AI platforms (Claude, ChatGPT, Gemini or similar) to build usable business tools, not just generate content
* A problem‐solver mindset — you spot inefficiencies and build solutions without being asked
* Excellent written communication and a strong eye for brand consistency
* Ability to translate technical tools into simple, adoptable processes for a non‐technical team

Requirements

* Located in Perth or the South West, willing to commute on occasion
* Own reliable vehicle and current WA driver's licence

Why Zephyr?

* Part‐time role with genuine flexibility
* Real scope to shape how a growing agency uses technology — your work will have a direct and visible impact
* A collaborative team that backs good ideas and gives you the autonomy to execute them
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