About Gerard Malouf & Partners (GMP Law
GMP Law is Australia’s leading personal injury and compensation law firm, with specialist expertise across Medical Negligence, Motor Vehicle Accidents, Public Liability, Institutional Abuse, Workers’ Compensation, Dust Diseases, Inheritance Disputes, TPD, Product Liability, and Class Actions.
We’re known for our compassionate approach and relentless pursuit of justice. Our expert legal team works closely with top industry specialists to secure maximum compensation for our clients—helping them recover from injury, trauma, or loss with dignity and support.
About the role
We’re looking for a versatile and detail-oriented Content Writer / Copywriter to join our marketing team. This role is ideal for someone who can craft compelling, audience-first copy across a range of formats, from blog articles and web pages to paid ad copy, social media content, emails, and video scripts. You’ll play a key role in supporting brand awareness, lead generation, and SEO performance by producing transparent, consistent, and engaging content.
Key Responsibilities
- Write and edit high-quality content tailored to specific marketing objectives, audience segments, and channels
- Collaborate with SEO, content, and design teams to align messaging across campaigns
- Adapt copy tone and structure for different formats including blog posts, web pages, ads, landing pages, email campaigns, and scripts
- Ensure all content aligns with brand guidelines, tone of voice, and compliance requirements
- Conduct research to support content development, including legal or technical subject matter
- Contribute to content planning, ideation, and performance tracking as part of agile marketing sprints
- Optimise existing content for clarity, SEO, and engagement where needed
Qualifications / Experience
- 3+ years’ experience in content writing, copywriting, or a related field
- Exceptional writing, editing, and proofreading skills with a strong grasp of grammar and tone
- Experience writing for digital platforms, with a clear understanding of SEO principles
- Strong attention to detail and ability to manage multiple projects to deadline
- Comfortable working with content briefs and performance feedback loops
- Excellent communication and collaboration skills
- Experience working within the legal industry is desirable, but not essential
Why Join Us
- Be part of a high-performing, collaborative marketing team
- Exposure to diverse projects and marketing channel mix and professional development opportunities
- Competitive salary and flexible working arrangements
📌 Copywriter / Content Writer
🏢 Gerard Malouf and Partners
📍 Sydney