Profitability Enhancement Specialist
This role involves driving local media sales growth and fostering a positive team culture. As a Profitability Enhancement Specialist, you will be responsible for maximizing profitability by strategically managing resources. You will oversee budget performance, lead new business development and client retention initiatives, and provide guidance and support to the Sales team. This includes coaching, mentoring, and in-field training to drive performance, growth, and collaboration across departments.
Building and maintaining key relationships with clients, agencies, internal teams, and external stakeholders is crucial in this role. You will represent our organization publicly as needed, manage local office facilities, ensure compliance with broadcasting licenses and relevant legislation, and handle legal or business matters affecting our stations. Your success in this role will depend on your ability to prepare revenue and lost business reports, support local content and promotional strategies, and contribute to cross-market initiatives and leadership forums.
To succeed in this role, you will need to possess attributes such as high levels of energy, EQ, humility, authenticity, and transparency. Financial and commercial literacy, driven and focused behavior, experience as a people leader, and media sales leadership experience are also highly desirable. You will have strong interpersonal skills, the ability to motivate teams and individuals to consistently perform at high levels, and a strong strategic vision.