Senior Specialist - Brand, PR and Social
As a leader in the retail market, Kmart is relentless in our pursuit for results, but changing at a rapid rate, giving you challenging work that you'll be proud of. We celebrate your uniqueness and individuality.
We have an exciting opportunity for a Senior Specialist - Brand, PR and Social to execute the brand requirements in-line with direction from Senior Manager, Brand Partnerships across all touch points, ensuring alignment to creative platform and visual identity, and delivery against commercial, customer and brand objectives.
Key Responsibilities:
* Support execution of brand strategy across all external and internal touchpoints with alignment against creative platform and visual identity.
* Deliver brand campaigns that meet commercial, customer and brand objectives and are distinctly Kmart.
* Support the execution and administration of organic social media channels and PR activities.
* Improve brand governance and business alignment by supporting internal initiatives related to the brand to ensure consistency and alignment.
* Drive brand consistency across all external and internal touchpoints.
* Execute marketing activity and initiatives (internal and externally) across multiple channels.
Requirements:
* Qualification in Marketing or related business discipline.
* 5 years marketing and communications experience in retail, FMCG or major brands.
* Experience in working on competing priorities and the ability to be flexible as business needs change.
* Strong understanding and experience in social media, PR and brand principles.
* Experience collaborating with stakeholders and extensive problem-solving skills.
* Experience in making a commercial impact, that is measurable and scalable with marketing plans.
Benefits we offer:
* Flexible hybrid working options through our Flex Where, Flex When, Flex Well policy.
* A team member discount card that gives you a discount at Kmart, Target and Bunnings.
* Access to the Kmart for You benefits program which entitles you to exclusive discounts and benefits in the areas of entertainment, travel, lifestyle, and health – with over 60 suppliers.
* We want you to feel rewarded for your commitment and hard work that's why everyone gets the opportunity to participate in a bonus program.
* We offer inclusive parental leave, and ongoing support offered through our partnership with Circle In for team members of all backgrounds and family circumstances.
* A dynamic learning and support program.
* Opportunity to fast track your career through our Mentor Program as a Mentee or Mentor.
* A Kudos recognition program, where you are nominated by your peers to spin a wheel, to win a stack of cool prizes.
* Great career opportunities across the broader Wesfarmers Group.
Kmart aims to create seamless customer journeys for satisfied shoppers, designing and creating products people reach for every day. Our diverse and inclusive 47,000 strong team come together for a common cause: giving families easy access to our on-trend products and incredibly low prices – it's the heart of everything we do.