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Social media branding expert

Sydney
beBeeDigital
Posted: 16 August
Offer description

Job Description

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We are seeking a highly skilled Social Media Specialist to join our team. This role will involve developing and implementing social media strategies for individual agents, managing Facebook and Instagram accounts for two high-performing offices, and creating engaging content (reels, graphics, video, and copy). The ideal candidate will have demonstrated experience in social media or digital marketing, confidence in content creation, strong copywriting and communication skills, and the ability to self-manage and take initiative.

The successful candidate will work closely with agents to bring their brand and listings to life online, provide coaching and motivation to help agents confidently create content, monitor analytics and adapt strategies for ongoing improvement, and stay across industry trends and emerging digital platforms.


Key Responsibilities:

* Develop and implement tailored social media strategies for individual agents
* Manage Facebook and Instagram accounts for two high-performing offices
* Develop and publish engaging content (reels, graphics, video, and copy)
* Manage paid campaigns using Meta Business Suite, ensuring performance and alignment with goals
* Work closely with agents to bring their brand and listings to life online
* Provide coaching and motivation to help agents confidently create content
* Monitor analytics and adapt strategies for ongoing improvement
* Stay across industry trends and emerging digital platforms


Requirements

To be considered for this role, you will need:

* Demonstrated experience in social media or digital marketing
* Confidence in content creation: reels, short-form video, and graphic design
* Strong copywriting and communication skills
* Ability to self-manage, take initiative, and own your function end-to-end
* A motivating presence who can present big ideas and inspire action
* Experience within or understanding of the real estate industry is an advantage


What We Offer

This role is perfect for someone who thrives on collaboration, loves storytelling, and is eager to make a real impact. You will be working as part of a supportive team that celebrates big wins together.

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