Lamora Energy is building something bigger than a solar company.
Our vision is simple - to become the most loved solar company in Australia.
We're looking for a Brand Manager who can own our presence, build authority, and turn every install into a marketing engine.
This is not a "post three times a week" role. This is a growth-driving, strategy-led position.
The Role
You will own Lamora's brand execution across digital and local markets.
You'll manage our voice, elevate our content, and build systems that convert attention into trust - and trust into booked installs.
You'll work closely with leadership and our install teams to capture real projects, real results, and real proof.
You will be measured on:
* Organic lead conversion
* Review growth and velocity
* Brand consistency
* Local market penetration
* SEO authority
What You'll Own
* Execute strategy across Facebook, Instagram, LinkedIn and Google Business
* Plan and publish high-quality reels, carousels, testimonials and educational posts
* Build a structured content calendar and posting cadence
* Manage engagement (comments, DMs, community responses)
* Align every piece of content with Lamora's brand voice
Authority & SEO
* Develop and execute SEO strategy
* Create weekly AI-assisted blog content (rebates, suburb pages, batteries, comparisons)
* Position Lamora as the authority on solar insights and updates
Local Market Domination
* Design neighbourhood marketing campaigns
* Letterbox drops before installs
* Post-install postcards
* Build repeatable "street saturation" campaigns
* Coordinate exposure with installation partners
Reviews & Referrals
* Audit and improve referral program
* Build automated email sequences (pre-install, post-install, referral ask, review ask)
* Develop nurture campaigns for unclosed leads
* Create automated post-install review workflow
* Respond to all reviews (positive and negative)
* Increase review velocity month-on-month
Brand Integrity
* Ensure all materials are on brand (proposals, signage, uniforms, digital assets)
* Maintain visual consistency
* Build internal brand asset library
You Are
* Strategic, not just creative
* Systems-minded
* Comfortable using AI to move faster
* Data-aware (you measure what you build)
* Confident working directly with leadership
* Obsessed with consistency
* Bonus if you have experience in:
* Solar or construction marketing
* Local SEO
* Direct response marketing
What This Isn't
This isn't a junior social media role.
This isn't outsourced Canva posting.
This isn't vanity metrics.
This is building brand equity that compounds.
Why Join Lamora
We're in growth mode.
We\'re moving fast.
We expect high standards.
If you want to build something long-term and have real ownership over brand direction - this is that opportunity.
Unlock job insights
* Salary match
* Number of applicants
* Skills match
Your application will include the following questions:
* Which of the following statements best describes your right to work in Australia?
* How many years' experience do you have as a brand manager?
* How many years' experience do you have in a marketing role?
* Have you worked in a role where you were responsible for brand planning?
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