Job Description
We are seeking a highly skilled Digital Marketing Specialist to join our in-house marketing team and support the execution of our digital strategies.
The ideal candidate will be responsible for executing CRM activities, managing eDM and SMS campaigns, optimizing the website, and handling web CMS and SEO management.
Key Responsibilities:
* Execute CRM campaigns that support conversion objectives.
* Support website optimization projects to improve traffic, engagement, and conversion rates.
* Manage web content and updates on CMS platforms to ensure seamless digital experiences.
* Assist with SEO efforts to improve organic search visibility and drive relevant traffic.
* Coordinate with external vendors to deliver projects in line with the overall conversion strategy.