Marketing Business Partner Overview
As a key player in executing the marketing strategy and delivering major campaigns, you will play a vital role in promoting Melbourne Airport's airlines, routes, and destinations.
You will oversee the global promotion of airlines, routes, and destinations to maximize their efficiency and develop new market opportunities. This involves strategically promoting airlines, routes, and destinations in Australia and overseas to drive growth and expansion.
The ideal candidate will have experience in creating innovative global marketing campaigns and activations that promote existing airlines and routes. They will also be responsible for developing creative concepts for joint global partnerships and managing relationships with international industry partners.
* Develop strategic plans to promote airlines, routes, and destinations in underserved markets.
* Create and deliver engaging marketing campaigns that drive results and meet business objectives.
* Build and maintain strong relationships with international industry partners to drive collaboration and growth.
* Monitor and report on campaign performance, making adjustments as needed to ensure timely execution and optimal ROI.