Join to apply for the Growth & Demand Specialist role at Troocoo
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Join to apply for the Growth & Demand Specialist role at Troocoo
Step into a career-defining role as a Growth & Demand Generation Specialist with one of the world's most recognised names in the travel and tourism industry. Supporting a suite of iconic B2B travel brands, this is your chance to lead smart, scalable digital strategies that drive pipeline growth and deliver measurable impact.
You'll work in a high-performing, fast-paced environment where ideas are celebrated, experimentation is encouraged, and innovation is embedded in everything they do.
About the role:
* Drive integrated digital campaigns across paid media, social, SEO, email and web in collaboration with channel leads
* Oversee campaign operations including testing, QA, asset management and deployment
* Optimise campaign performance with insights from MQLs, CTR, conversions, and lead quality
* Collaborate with automation and CRM teams to deliver high-converting nurture journeys and lifecycle flow
* Monitor KPIs and translate campaign data into actionable insights
* Support performance reporting and assist with attribution tracking for marketing and sales stakeholders
* Contribute to organic strategy including blog and web content, aligned with campaign and brand goals
* Support social content planning and execution in collaboration with creative and channel teams
About you:
* 3–5 years' experience in digital marketing or demand generation roles (ideally in B2B environments)
* Strong understanding of paid channels (Google Ads, LinkedIn, Programmatic) and marketing automation platforms
* Proficient in reporting tools and familiar with marketing attribution frameworks
* Comfortable working across global, matrixed teams with a collaborative and agile approach
* Detail-driven with excellent time management, communication, and stakeholder engagement skills
* Bachelor's degree in Marketing, Digital Marketing, or Business; certifications in Google, Meta, or LinkedIn are a plus
What's in it for you?
* Be part of a vibrant, inclusive, and values-led environment
* Work with internationally recognised brands across regions
* Enjoy discounts on flights, accommodation, tours, and more
* Access to tailored development programs and LinkedIn Learning
* Corporate discounts, mental health support, and gym access
* Volunteer opportunities, giving programs, and sustainability initiatives
* Team celebrations, industry events, and global conferences.
This is a rare opportunity to accelerate your marketing career while working at the intersection of travel, digital, and innovation. If you're ready to shape the future of global demand generation - apply now.
Ariana Tesese
0426 533 990
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Sales, Business Development, and Marketing
* Industries
IT Services and IT Consulting, Advertising Services, and Financial Services
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