Marketing Strategy Lead
We're looking for a skilled professional to lead our marketing strategy, focusing on partnerships and growth. The ideal candidate will have experience in affiliate marketing, partner marketing, or loyalty programs.
Key Responsibilities:
* Manage the global affiliate program, including onboarding, compliance, performance tracking, and optimisation across platforms;
* Identify, develop, and negotiate new commercial and brand partnerships;
* Plan and execute co-branded marketing campaigns, coordinating internal teams and external partners;
* Analyse partner and affiliate performance, providing insights to optimise ROI and acquisition metrics;
* Maintain strong relationships with partners and internal stakeholders, ensuring alignment with business objectives;
* Monitor trends in affiliate marketing, loyalty programs, and partnerships to inform new opportunities.
Requirements:
* Proven experience in affiliate marketing, partner marketing, or loyalty programs, ideally within travel, tourism, ecommerce, or lifestyle brands;
* Strong commercial acumen and negotiation skills, with experience managing large-scale partnerships;
* Hands-on experience with affiliate platforms (e.g., Impact, Awin, Rakuten) and tracking/reporting tools;
* Demonstrated ability to plan and execute co-branded campaigns that drive measurable results;
* Strong analytical skills, with the ability to monitor performance, track ROI, and optimise partner activity;
* Excellent communication, presentation, and stakeholder management skills able to build rapport across internal teams and external partners;
* Passion for travel and a solid understanding of the tourism and lifestyle landscape across ANZ and international markets.
What We Offer:
* Career-defining opportunity;
* End-to-end ownership of performance marketing, from strategy to execution and optimisation;
* A collaborative, innovative environment where your expertise and ideas will shape the future;
* A challenging role with opportunities for professional growth and development;
* A dynamic team culture with a focus on teamwork and collaboration.
To Apply:
Please submit your resume in Word format only. Referrals increase your chances of interviewing at u&u Recruitment Partners by 2x.