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Marketing manager

memobottle
Marketing Manager
Posted: 15 June
Offer description

We're searching for a Marketing Manager to lead the next chapter of memobottle's growth. You'll have at least 3 years of experience managing cross-functional teams across marketing, content, and creative. You'll drive strategy and day-to-day execution across our e-commerce, B2B, and custom-branding channels, with a strong pulse on social media trends and performance marketing.

This is a hands-on leadership role for someone who blends the brand's creative vision with commercial thinking and brings out the best in people.


Location:

(Hybrid) Richmond, Melbourne & WFH


Salary:

$90k-$100k


Who are you?

* You're a confident team leader who is experienced in managing people and workflows across marketing and creative functions.
* You love systems, processes, and driving efficiency without compromising quality.
* You're a strategic thinker with a commercial mindset - always looking for ways to scale, grow, and evolve the brand.
* You can brief external partners, lead shoots, and deliver content that's visually sharp and on-brand.
* You have strong analytical skills with the ability to interpret marketing data and extract actionable insights.
* You're analytical and comfortable using data to guide decisions and measure results.
* You're deeply passionate about social media and always on top of trends and best practices.
* You have an eye for good design and feel genuinely aligned with our aesthetic and brand.
* You're a clear and effective communicator.
* You're a natural multitasker who thrives in a fast-paced environment with competing priorities.
* You're self-motivated, curious, and hungry to learn in an industry that's always evolving.
* Most importantly, you're ambitious, values-driven, and want to be part of building something meaningful.


Responsibilities

* Lead and mentor the marketing team (i.e., Marketers, Designers, marketplace specialists, etc.)
* Develop and manage integrated marketing campaigns that align with business goals
* Own and execute our marketing strategy with a strong focus on e-commerce growth
* Drive initiatives across D2C, Amazon, wholesale, and custom-branding channels
* Forecast and manage marketing budgets
* Analyse performance and leverage data to optimise campaigns and improve ROI
* Oversee content creation and ensure brand consistency across all touchpoints
* Collaborate with product, design, sales, and customer teams to improve conversion and retention
* Regular reporting on marketing metrics/performance insights to support data-driven strategy and ongoing optimisation
* Manage agency and freelancer relationships as needed
* Work directly with the founders on strategic initiatives
* Manage and evolve our website and digital content
* Driving collaboration within the team and across the wider business.
* Ensure a steady pipeline of content and campaigns, identifying opportunities to refresh and elevate touchpoints


What might a typical month look like?

* Work directly with the marketing and creative team to manage projects, individual tasks, and responsibilities.
* Plan the annual marketing calendar, focusing on seasonal events, product launches, and unique customer engagements. Realise and integrate key business objectives into relevant campaigns and initiatives.
* Work with our marketing specialist to analyse the performance of advertising content, and create a plan to source similar and complementary content.
* Conceive and execute a back-to-school marketing campaign, working with our design team and external vendors to create an exciting omnichannel campaign across D2C and wholesale.
* Project manage all active and upcoming campaigns, focusing on priorities with both a high-level and detailed view.
* Brainstorm new and exciting ways to create reach and brand engagement.
* Identify any areas of the business that require a content refresh, understanding what the major touchpoints for our customers are.
* Analyse sales/campaign data for the previous year and provide some actionable insights.


Tools & Platforms You'll Use

* Asana, Figma, Shopify, Klaviyo, Hubspot
* Meta Ads, Google Ads, SEO tools
* Instagram, TikTok
* Dropbox, Amazon


What You'll Bring

* 5+ years marketing experience, with at least 3 years leading marketing and creative teams
* Proven experience in e-commerce brands, especially product-based businesses
* Confidence working across Meta, Google, Klaviyo, SEO, and social channels
* Strong creative eye and ability to collaborate with design/content teams
* Excellent people leadership, communication, and project management skills
* Initiative, attention to detail, and a love for testing and learning
* Comfortable managing work in platforms like Asana, Google Suite, and Microsoft Office
* Based in Melbourne and happy to work from our Richmond office part-time
* Bonus: Proficiency in Adobe Suite for minor edits/exporting
* Bonus: Experience working in a purpose-driven or design-led brand
* Out of the box thinking
* Bachelor's degree in Marketing, Business, or related field
* Must be a nice human :)


Why work for memobottle?

Our mission is to inspire a more reusable society through beautiful, functional products. We're a purpose-driven company that uses business as a force for good. We focus on culture, impact, and creating things that improve everyday life. If that excites you - this might be the place for you.

HOW TO APPLY:

Apply on LinkedIn, or mail us at with your cover letter, CV.

We understand people are more than their CV, so if you have some but not all the experience we are hoping for, and you think you can nail this role, then we'd love to hear from you.

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