Transform Your Career with Us
At the forefront of innovation, we're on a mission to take our brands to new heights and build new ones. Join us in shaping the next generation of celebrations for consumers around the world.
We're a team of pioneers, driven by a passion to lead the future of our industry and brands from today. As a Customer Marketing Manager within our Commercial Excellence Team, you'll be at the heart of crafting and implementing innovative marketing programs that drive category growth and create a win-win-win for all parties involved.
Key Responsibilities:
* Develop and implement Point of Purchase vision across both on-trade and off-trade channels, collaborating with marketing teams to ensure impactful product launches.
* Partner with Category Transformation Managers to create in-store solutions that tackle barriers to category growth, while also contributing to non-innovation plans that drive core strategies for both Diageo and non-Diageo products.
* Identify and adapt global Shopper and Customer Marketing activities to meet local objectives, developing 365 Essentials and Perfect Outlets plans in alignment with our Commercial Trade Strategy.
* Oversee activities from concept through execution, ensuring timely delivery tailored to specific channels and creating programs centered on customer priorities.
* Set benchmarks and lead measurement efforts to assess impact on consumer behavior and market share growth, using data analytics for informed decision-making and continuous improvement.
Requirements:
* Minimum 5 years of experience in FMCG, with a focus on commercial roles like Account Management, shopper marketing, and category management—preferably within the liquor industry.
* Proven track record of turning insights into action by working collaboratively with customers and internal partners to drive growth.
* Experience working directly with customers or suppliers, achieving results through a 'triple win' approach that benefits all parties involved.
* Strong business partnering capabilities with an ability to collaborate effectively and deliver successful plans through flexible leadership and influence.
What We Offer:
* Competitive perks and flexible work options.
* Diverse team that celebrates global success.
* Opportunities for growth and development in a dynamic environment.