We are looking for an energetic and organized SeniorMarketing Executive to join our team. The ideal candidate will act as a key link between various internal departments, ensuring smooth coordination and execution of all marketing initiatives.
Key Responsibilities
* Plan, execute, and monitor ATL & BTL campaigns across multiple channels.
* Coordinate with internal teams, including design, PR, sales, and digital marketing, to ensure alignment on brand strategy.
* Oversee social media strategy, content planning, and engagement activities.
* Develop and manage the annual marketing calendar and campaign budgets.
* Analyse campaign performance and prepare regular reports on ROI and effectiveness.
* Support in-store marketing and promotional activities as required.
Requirements
* Bachelor's/Master's degree in Marketing, Communications, or a related field.
* 5–12 years of experience in marketing and campaign management.
* Solid understanding of ATL/BTL marketing, digital platforms, and brand communications.
* Excellent coordination, communication, and planning skills.
Required Skills
* 360 Degree Marketing
* Digital Marketing
* BTL
* ATL
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