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Martech product manager

Sydney
Big W
Product Manager
Posted: 30 April
Offer description

Job Title

Martech Product Manager

Location & Work Model

Surry Hills and Norwest offices with hybrid working (3 days in the office).

Responsibilities

* Define and execute the strategy and roadmap for the MarTech and Personalization platforms, delivering engaging and hyper‐personalised digital experiences across the end‐to‐end customer lifecycle.
* Lead the end‐to‐end product development lifecycle, from ideation and design to launch and iteration.
* Prioritise and manage the product backlog to ensure alignment with strategic goals and customer value.
* Work closely with vendors to inform strategy and roadmap that is aligned with overall business objectives.
* Advocate for customer‐centric design, prioritising usability and accessibility, and utilise customer data for data‐driven segmentation and decision‐making.
* Implement predictive analytics (e.g., lead scoring) to drive more relevant and engaging marketing campaigns.
* Define and track key metrics to measure the success and growth of BIG W online, optimising product features and platform performance to drive business outcomes.
* Stay abreast of industry trends, emerging technologies and the competitive landscape to identify opportunities and differentiation.

Qualifications

* Proven track record in product management within an e‐commerce environment, ideally with direct experience in martech platforms such as Insider, Braze, etc.
* Experience integrating AI‐powered marketing automation and machine learning to optimise campaigns and automate complex processes.
* Strong analytical skills and experience using data to inform product decisions.
* Excellent communication and interpersonal skills; stakeholder management experience.
* Out‐of‐the‐box thinking and solution‐oriented mindset.

Benefits & Experience

* Global business with career growth across many disciplines.
* Team discounts across Woolworths Group brands and a rewards program that celebrates purpose‐driven work.
* 12 weeks paid parental leave for primary caregivers plus paid superannuation for up to 12 months while on parental leave.
* Programs to prioritise wellbeing, including 24/7 access to a wellbeing app and a progressive leave policy.

EEO Statement

Woolworths Group is an inclusive, team‐first company. We value all skills and experiences and encourage applicants who meet some, but not all, of the requirements to apply.

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