About the Role
We are seeking an experienced and enthusiastic Digital Content Specialist to lead the creation, curation, and management of content across multiple client social channels. You'll bring strategic insight and creative flair to ensure each platform delivers against key performance indicators and aligns with client brand voices.
This is a hands-on role suited to someone who thrives in a fast-paced, collaborative environment. As a Digital Content Specialist, you will be required to manage day-to-day content across Instagram, Facebook, and TikTok, creating and curating engaging multimedia content tailored to each platform.
Key Responsibilities:
* Manage daily content across various social media platforms
* Create and curate engaging multimedia content
* Write compelling copy in line with diverse brand voices
* Lead the delivery of monthly organic schedules and paid campaigns
* Use Meta Business Manager for campaign setup, optimization, and performance reporting
* Monitor analytics and adapt strategy using insights from tools such as Facebook Insights
* Coordinate with creative teams, account managers, and external creatives to ensure campaign excellence
* Oversee social media scheduling and content calendars
* Engage online communities, respond to follower queries, and encourage interaction
About You
You'll bring a minimum of 2 years' digital agency experience with a passion for all things digital and creative. You have a deep knowledge of social platforms, exceptional attention to detail, and thrive managing multiple clients.
Essential Experience & Skills:
* Strong copywriting and editing abilities
* Deep understanding of social media algorithms and KPIs
* Graphic design skills (Adobe Suite or Figma)
* Experience with paid social campaigns via Meta Business Manager
* Online community management
* iPhone video shooting and editing
* Current holder of long-term, unrestricted work rights in Australia
Desirable Experience & Skills:
* Tertiary qualification in marketing, communications, design, or digital media
* Experience with Google Analytics, Mailchimp, Wordpress, and Asana
* Familiarity with video editing tools
* Confidence using Google Drive and cloud-based collaboration tools
Personal Attributes:
* A collaborative team player with a positive attitude
* Exceptional time and priority management
* High attention to detail across creative and reporting work
* Client-first mentality with a passion for social and digital trends
Why this role?
Join a dynamic and creative environment that values dedication, trust, and effectiveness. Be supported by a collaborative team and work with a variety of dynamic clients. You'll gain exposure to multiple platforms, content styles, and industries, all while building your skills in a fast-moving and rewarding environment.