Social Media Strategist (Sales & Strategy)
Are you a social-first thinker who understands both content and performance? Can you build a standout TikTok strategy one minute, then confidently pitch a paid social solution the next?
At The Social CliQ, we're looking for a Social Media Strategist (Sales & Strategy) to help drive agency growth through smart social thinking, strategic pitching, and commercially focused campaign development across both organic and paid social.
This is a client-facing role sitting at the intersection of strategy, growth and creative thinking - ideal for someone who understands how strong social ideas translate into real business outcomes.
This role combines:
* Social media strategy
* Paid social and digital thinking
* Pitching and new business
* Client growth and onboarding
* Cross-team collaboration and leadership
What You'll Do
* Respond to briefs, RFPs and pitch opportunities with strategic organic and paid social recommendations
* Develop integrated social strategies across:
* Organic social content
* Paid social campaigns
* Creator and influencer activity
* Community growth initiatives
* Performance-driven digital campaigns
* Build compelling pitch decks, proposals and presentations that convert opportunities into clients
* Develop platform-specific strategies across Instagram, TikTok, Meta, LinkedIn, Pinterest and emerging platforms
* Identify trends, content opportunities and paid amplification strategies
* Conduct social and paid media audits to uncover brand growth opportunities
* Collaborate closely with creative, content, paid media and account management teams
* Lead strategic onboarding and client handovers for newly won business
* Support growth opportunities across existing client accounts
What You'll Bring
* 3+ years' experience across social strategy, digital marketing, agency growth or business development
* Strong understanding of:
* Organic social strategy (content, trends, engagement and community)
* Paid social strategy (Meta Ads, TikTok Ads, paid amplification and performance marketing)
* Experience contributing to pitches, proposals and new business opportunities
* Confidence presenting ideas and recommendations to clients and senior stakeholders
* Strong commercial thinking and ability to connect social activity to business outcomes
* Experience across Meta, TikTok and Google advertising ecosystems
* Excellent communication, storytelling, and presentation skills
* Highly organised, proactive and motivated by growth
Why Work With Us?
* Join a vibrant social-first agency based minutes from the beach in St Kilda
* Work across leading fashion, beauty, lifestyle and entertainment brands
* Be part of a fast-growing team shaping both creative and commercial outcomes
* Access mentorship, career development and cross-agency collaboration opportunities
* Backed by the Jaywing and Merchantwise Group, with exposure to creative, media and licensing divisions
Ready to join the CliQ?
If you love social media, understand paid performance, and thrive on turning strategy into growth opportunities, we'd love to hear from you.
Apply now and send us your CV, along with a short note on why you'd be a great fit.
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