Job Description
At Lion, we're passionate about crafting exceptional brands that bring people together. Our Marketing team is responsible for shaping the identity and driving the success of our brand portfolio.
We're seeking a hands-on, creative, and commercially savvy Brand Manager to join our Stone & Wood team in Byron Bay.
* Champion the brand: Reflect the brand vision and positioning across Australia, ensuring everything we do stays true to our ethos.
* Develop and execute integrated marketing plans—across digital, social, events, and partnerships.
* Lead from the front: Manage various marketing projects, bringing stakeholders along the journey.
* Leverage data to drive growth: Use insights and market data to identify opportunities, refine messaging, and influence brand strategy.
* Own the brand experience: Oversee packaging updates, merch drops, and ensure a consistent high-impact brand presence.
Required Skills and Qualifications
* Established experience in brand marketing, ideally within beverages or purpose-led consumer brands.
* A balance of strategic thinking and practical execution—you can build a plan and roll up your sleeves to make it happen.
* Strong grasp of consumer behavior, brand storytelling, and through-the-line marketing.
* Great communication and stakeholder management skills—you bring people with you.
* Passion for community, sustainability, and beer.
Benefits
Join us in building a proud legacy by embracing a challenger mindset - being curious, courageous, and acting with conviction.
We offer growth and development 'on tap' where you can unleash your potential and be part of something extraordinary.
We are committed to diversity, equity, and inclusion, leveraging unique perspectives to innovate and grow.